Communication Expert

6 maanden geleden

Amsterdam, Nederland Heineken Nederland Voltijd

**HELP HEINEKEN® TO BE IN POP CULTURE THROUGH BUZZWORTHY INITIATIVES CREATED TO OBTAIN DISPROPORTIONAL GLOBAL EARNED VISIBILITY.**

Heineken has always been about being culturally up-to-date. But in 2020, the brand started being more intentional at attracting consumers and PR attention by tapping into culture with clear and sharp POVs. Award-winning campaigns like “The Night is Young”, “We’ll Meet Again”, “Back to Bars”, “The Closer,” and “The Boring Phone” (to list a few) are good examples of Heineken “Culture Pulse” campaigns.

If you love staying tuned to the latest consumer trends, insights, and behaviours, enjoy non-traditional ways in which brands engage with their audiences, and want to be part of the next chapter of groundbreaking Heineken® campaigns, this position is for you

**KEY RESPONSIBILITIES**:
**SHAPE**:

- Support the Comms Manager on the strategy and creation of multiple campaigns for a Heineken® Culture Pulse Platform.
- Lead the development of world-class campaigns in a fast-paced environment, in close collaboration with multiple internal and external stakeholders, ensuring plans are fulfilled on strategy, time, and budget.
- Shape and deploy project management tools that enable orchestration of multiple projects running in parallel, including: RACIs, standardization of project timelines, and a “drumbeat system” of check-ins and approvals.
- Challenge the typical “paid-media thinking” that usually dictates how the potential of ideas are evaluated, aiming for “content that travels” beyond the paid media assets (PR / Branded content / experiences / inventions ).

Within the assigned projects, the following must be taken into account:

- Collaborate across departments to collect input and feedback (BDMs, Digital team, key Markets, MT members, Legal, and Corporate Affairs).
- Partner closely with the advertising agency and Heineken PR team, ensuring continuous alignment and a positive attitude.
- Manage a through-the-line process with agencies working together from one big idea (Brief - Strategy - Production - Deployment to markets).
- Lead or co-lead end-to-end development of outstanding production of the selected idea.
- Ensure Roles & Responsibilities of each stakeholder involved are clear and signed-off.
- When applicable, orchestrate all the above in collaboration with regional brand teams that are co-leading the process with the global team.
- Contribute to communication research at various stages of the process (insight, concept evaluation, final execution testing, and tracking).
- Manage the communication budget for assigned projects.
- Collect results and work with the agencies at distilling them into insights, learnings, and improvements for future campaigns.

**SUPPORT**:
Most Culture Pulse campaigns will be co-led and co-created with a selection of Opcos. It will be the Communication Expert’s responsibility to keep a drumbeat of the project and ensure the Opcos are set up for success.
- Participate in brand planning and guide brand strategy in markets involved in the Culture Pulse workstream (together with the regional Comms Manager) to reinforce Heineken brand equity in line with our brand positioning and overarching brand idea.
- Identify opportunities for cross-country/regional relevance of ideas under development.

**CONNECT & DEVELOP**:

- Serve as the project leader on assigned projects, aligning with other Heineken brand team members, other specialists on the team, and with agencies (e.g., Heineken Commerce Week preparation, ET decks, ).
- Facilitate knowledge sharing with other members of the Heineken brand team and Markets to ensure learning and high standards for future Culture Pulse projects.

**PROFILE**:
**QUALIFICATIONS**:

- University graduate; MBA or other postgraduate or professional qualification advantageous.

**EXPERIENCE AND SKILLS REQUIRED**:

- 8+ years of work experience in brand communication on the client or agency side.
- Strong sensitivity to consumer insight-driven communication and creativity process.
- Excellent project management skills.
- Excellent communication ideas, judgment, and production management skills.
- Demonstrated track record in leading integrated TTL communication platforms development and world-class advertising production.
- Strong experience in an OpCO, with a strong and deep knowledge of the region and its cultural nuances, with a solid background in Marketing and Communication campaigns.
- Knowledge and experience with PR, branded content, and non-paid advertising content.

**LANGUAGE**:

- Fluent English required.

**FUNCTIONAL COMPETENCIES**:

- Ability to work well in a fast-paced environment with multiple deadlines and considerable levels of uncertainty and ambiguity.
- Ability to manage challenging agency partners to develop world-class communication in line with brand strategy.
- Team player: Ability to lead integrated teams (internal and third parties) to deliver what is need

  • Communications Expert

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Publicis Groupe Voltijd

    Welkom bij Publicis Groupe NL, een koploper op het gebied van reclame- en communicatieadvies.We zijn op zoek naar een Communications Expert die zich kan inzetten voor onze klanten.Als Communications Expert ben je de business partner voor onze klanten en motiveert je graag een team. Je hebt ervaring op het gebied van (digitale) marketingcommunicatie en/of...

  • Digital Communications Expert

    6 dagen geleden

    Amsterdam, Noord-Holland, Nederland airbus Voltijd

    Job Description:A highly skilled Digital Communications Expert is sought to join Airbus Netherlands in the Netherlands. As a key member of the Marketing & Communications team, you will be responsible for creating and delivering compelling employee-oriented content and contributing to programmes that engage Airbus NL's internal audiences. Reporting to the...

  • Communication Expert

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland airbus Voltijd

    Job Description:Communication and Public Affairs SpecialistWe are seeking a highly skilled Communication and Public Affairs Specialist to join our team at Airbus Netherlands. As a key member of our marketing and communications department, you will be responsible for creating and delivering compelling employee-oriented content and contributing to programs...

  • Internal Communications Expert

    5 maanden geleden

    Amsterdam, Nederland Accell Group Voltijd

    **About the position** You will in this role report to the Chief Corporate Communications Officer and will be an integral part of the Global Communication team at Accell Group. This is a full-time position and you are expected to travel occasionally to our sites in Europe. **Your responsibilities** - Develop and implement a comprehensive internal...

  • Expert Communication Strategist

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland airbus Voltijd

    Job Overview:As a Communications Specialist at Airbus Netherlands, you will play a pivotal role in fostering meaningful connections and shaping our public perception. With a focus on internal communications and public affairs, you will have the opportunity to translate business strategies into organisational messages, develop impactful initiatives, and drive...

  • External Communications Expert

    5 maanden geleden

    Amsterdam, Nederland Accell Group Voltijd

    **About the position** As our External Communications Manager, you will play a key role in developing and executing our external communication strategy within our organization. You will be responsible for managing our external communications efforts, including media relations, public relations, Public Affairs, stakeholder management and crisis...

  • Internal Communications Expert

    2 maanden geleden

    Amsterdam, Nederland Accell Group Voltijd

    Hybrid, Amsterdam (Full-time)_ **Are you ready to shape how we communicate from within?** At Accell Group, we’re not just building bikes— we’re creating experiences that move the world forward. Our mission? _To craft the joy of cycling._ Our ambition? _Riding together to win._ We’re a team that believes in: - ** Take ownership**: We deliver on our...

  • Guest Communication Expert

    1 maand geleden

    Amsterdam, Nederland citizenM Voltijd

    **Description**: Since our hotels are active in various time zones, the Connect team operates from three locations (Amsterdam/Paris & Taipei) in order to support our guests 24/7. Taipei has a team lead, reporting to the Head of Customer Service. EU has a Head of Customer Service, also acting as the EU team lead. The head of in EU of and team lead in Asia are...

  • Communication Officer, Amsterdam

    2 dagen geleden

    Amsterdam, Nederland Adecco Voltijd

    For the European Medicines Agency we are looking for a Communication officer in the office of Online Communication Service responsible for:writing, editing, publishing and maintaining content on EMA's corporate website, www.ema.europa.eu, and for designing and delivering features to improve the website's user experience (UX). Bringing your...

  • Internal Communications

    4 weken geleden

    Amsterdam, Nederland ING Voltijd

    At the Center of Expertise (CoE) Brand, Communications and Marcom NL we accelerate business growth through creativity. It is our vision to become the most impactful, collaborative, creative and forward thinking CoE. Known for its contribution to sustainable business growth and respected for its strategic and creative value add. We are a strategic partner...

  • Communications Advisor

    6 maanden geleden

    Amsterdam, Nederland oona Voltijd

    **We are looking for a Communications Advisor, a creative go-getter who can create and execute communication plans with a focus on PR, influencer marketing, and digital production, to join our Antwerp office.** **WHAT'S THE JOB?**: - You will be part of the communications team and will be responsible for advising clients on** influencer marketing, PR, and...

  • Head of Communications

    5 maanden geleden

    Amsterdam West, Nederland INHOPE - International Association of Internet Hotlines Voltijd

    **INHOPE Head of Communications** INHOPE is the global network of internet hotlines combatting online Child Sexual Abuse Material (CSAM). Our vision is a digital world free of CSAM and our mission is to support our Hotlines in combatting online CSAM. Hotlines provide the public with a way to anonymously report CSAM and other types of online illegal...

  • Internship: Communications

    2 weken geleden

    Amsterdam, Nederland Philips Voltijd

    **Job Title**: Internship: Communications & Philips **Start date: As soon as possible, no later than Q1 2025.** **Duration: at least 6 months, with the option of extending to 9 or 12 months by mutual agreement.** **Location: Amsterdam, Best, Eindhoven or Drachten. **Let us know your preference and, while we can’t promise, we will try to...

  • Internship: Communications @ Philips

    1 week geleden

    Amsterdam, Nederland Philips Voltijd

    JOB DESCRIPTION Job Title Internship: Communications @ Philips Job Description Start date: As soon as possible, no later than Q1 2025. Duration: at least 6 months, with the option of extending to 9 or 12 months by mutual agreement. Location: Amsterdam, Head Office Weekly presence in hours: 32-40 hours, in the office This internship...

  • Global Communications Internship

    2 maanden geleden

    Amsterdam, Nederland ABN AMRO Voltijd

    Global Communications Internship **At a glance**: Are you looking for an opportunity where you can gain work experience and start developing yourself into the communications expert you want to become? Are you available from November, December for 5 to 6 months? Stop looking, we have a great opportunity for you. In this work experience placement, you will...

  • Communications Intern

    3 maanden geleden

    Amsterdam West, Nederland The Broker Voltijd

    work, then read on quickly! The Broker, a Netherlands-based but globally operating knowledge brokering organisation for social impact and international development, is looking for a Communications Intern to join its team. **The challenge** As the Communications Intern, you will work closely with our Communication and Innovation Broker, playing a key role...

  • Head of Global People Communications

    1 week geleden

    Amsterdam, Nederland Philips Voltijd

    **Job Title**: Head of Global People Communications **Position Overview**: Join Philips as our Future-Focused Global People Communications Leader and play a pivotal role in shaping the internal communication landscape of our organization. Lead a dynamic team of internal communications professionals, collaborating closely with Human Resources and senior...

  • Strategic Communications Professional

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland Optiver Voltijd

    Are you a seasoned communications expert with a passion for strategic branding and a talent for crafting impactful messages? Do you excel in fast-paced, international environments and thrive on collaboration and innovation? If so, you could be our next Senior Corporate Communications Manager, joining the Global Brand Marketing and Communications team in...

  • Head of Global People Communications

    1 week geleden

    Amsterdam, Nederland Philips Voltijd

    JOB DESCRIPTION Job Title Head of Global People Communications Job Description Position Overview: Join Philips as our Future-Focused Global People Communications Leader and play a pivotal role in shaping the internal communication landscape of our organization. Lead a dynamic team of internal communications professionals, collaborating closely...

  • Freelance Change

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland LOGEX Voltijd

    About the RoleWe are seeking a seasoned Freelance Change & Communications Consultant to join our team at LOGEX. This exciting opportunity will enable you to leverage your expertise in Change Management and Communication to drive impactful projects.Your Impact and ResponsibilitiesCoordinate and execute comprehensive change management plans for large-scale...