Head of Commercial Operations

1 maand geleden

Amsterdam, Noord-Holland, Nederland bloomon Voltijd
About the Role

We are seeking a highly skilled and experienced Commercial Director to lead our Netherlands and Belgium flower gifting business. As a key member of our Commercial Team, you will be responsible for driving profitable growth, managing our P&L, and developing our commercial strategy.

Key Responsibilities
  • Manage our day-to-day on-site trading, with a focus on peak moments (Christmas, Valentine's Day, Mother's Day) to ensure a smooth execution and maximize profitable growth.
  • Lead our local marketing teams to maximize orders and growth through local channels, both online and offline, while working closely with our global digital marketing team.
  • Develop and implement a multi-year strategy for growth, ensuring the wider business is working towards achieving these goals.
  • Build strong partnerships in the market to widen our audience and ensure continuous growth, especially over peaks.
  • Work with our Retention team to monitor and drive year-on-year growth of orders from our existing customer base, building a test and learn roadmap.
  • Collaborate with our Acquisition team to test new acquisition strategies tailored to our brands/markets, test different incentive strategies, channels, and prove the value of each.
  • Work with our Product and Design teams to review the current customer experience and build roadmaps to drive on-site conversion.
  • Partner with our Range and Operations teams to optimize our bouquet product range for the NL & BE markets, drive our value proposition through pricing, incentives, addon range, and attachment rate.
  • Work with our Research team to drive market-specific insights to inform our overall strategy.
  • Build strong relationships with our Brand & Creative teams to ensure a joined-up communication and messaging strategy for our customers, to improve our brand awareness and perceptions in the respective markets.
  • Work closely with our Head of Subscriptions to balance the prominence of our subscription and gifting products to our customers.
  • Be the voice of our customers, conducting customer research and developing improvements to our proposition based on robust customer feedback.
  • Work closely with our Business Intelligence & Strategy teams to ensure we are thinking about long-term success in the right way and being as intelligent as we can in our approach.
  • Own the preparation of monthly trading meetings and commentary for key performance meetings, with an emphasis around peaks.
Requirements
  • Prior experience managing P&Ls in growth mode, especially in the e-commerce space.
  • Experience managing teams across the marketing and/or e-commerce space.
  • Comfortable with Google Sheets/Excel, strong numerical literacy will be an advantage in this role.
  • Care about the detail, methodical and precise, and deliver to a consistently high standard.
  • An empathetic leader, genuinely love delivering through others, and are comfortable guiding, evaluating, and flexing your style to get the best from those around you.
  • Communication & relationship management, have a collaborative style that enables you to work with a range of different people and teams and allows for open and inclusive discussion.
  • A data-driven decision maker, love to understand the data and derive insights.
  • Proactive, take responsibility and initiative to get things done, and are willing to roll up your sleeves and get stuck in.
  • Fluency in English and Dutch is required.
About Us

We are Bloomon, a leading e-commerce company in the flower industry. We are passionate about delivering exceptional customer experiences and driving growth through innovative strategies. Our team is made up of talented individuals who are dedicated to making a difference in the industry.

What We Offer
  • A competitive salary and benefits package.
  • A dynamic and supportive work environment.
  • Opportunities for professional growth and development.
  • A chance to work with a talented team of individuals who are passionate about making a difference.

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