Senior CX Research Strategist

6 dagen geleden

Nijmegen, Gelderland, Nederland The Kraft Heinz Company Voltijd

About The Role

We are seeking a Senior CX Research Strategist to join our Consumer & Culinary experience team at The Kraft Heinz Company. As part of this role, you will play a pivotal part in shaping the sensory experience of our products and ensuring they resonate with our consumers.

Key Responsibilities:

  • Leverage your expertise in consumer experience research methodologies to drive strategic decision making and deliver actionable insights that inform product development and innovation.
  • Develop and implement the Sensory Design strategy to deliver business impact through objective attributes and collaboration with R&D, Marketing, and Consumer Market Insights teams.
  • Partner with cross-functional teams to drive short-term (1-3 years) and long-term (10 years) strategies, integrating the needs of various zones and markets.
  • Contribute to key categories product/pack strategy by enhancing the value of CX insights and driving strong consumer product propositions, including claims/benefits.
  • Lead CX innovation and renovation projects by providing actionable recommendations based on key findings and collaborating with chefs and other stakeholders.
  • Synthesize different tools, approaches, and sources of information to guide the business assessment of product and pack performance, aligning with testing best practices and recommendations.

About You

We are looking for an experienced CX Research Strategist with a university degree in Sensory & Consumer Science, Psychology, Anthropology, UX Design, or related fields. You should have relevant experience (8+ years) in CX Research, including experience in corporate environments (agency and/or FMCG company). Your skills should include:

  • Strong generalized knowledge and expertise in consumer experience research methodologies, including quantitative and qualitative approaches.
  • Expertise in sensory sciences methodologies and/or consumer-led innovation strategy is a plus.
  • Strong communication and presentation skills, with highly developed soft skills required for effective data presentation and business influence based on results.
  • Ability to simplify complex data analysis to actionable, easy-to-understand insights.
  • Strong stakeholder management skills, including consultation and influencing capability for every level of exposure in the company.

What We Offer

We offer a competitive salary ($120,000 - $150,000), excellent bonus structure, reimbursement travel expenses, and opportunities for professional growth and development. Our company values ambition, agility, and creativity, and we strive to provide a fast-paced and dynamic work environment.

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