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EAME Consumer Insights Associate
1 maand geleden
At International Flavors & Fragrances, we are seeking a highly skilled EAME Consumer Insights Associate to join our team in Hilversum, Netherlands.
Job Summary:We are looking for a talented Consumer Insights Associate to support our Fabric Care category CI projects for global, regional, and local customers. As a key member of our team, you will be responsible for defining consumer research design, aligning with cross-functional teams, and driving the definition of assumptions and learning needs with Commercial and Creative teams.
Key Responsibilities:- Define consumer research for regional Fabric initiatives, aligning with inter-functional teams.
- Design consumer tests, plan and coordinate fieldwork, perform data management and data analysis to provide conclusions to the learning needs, and build and share presentations containing insights and learnings.
- Use written and oral communication skills to present results, insights, and recommendations in an impactful manner to internal and external customers.
- Generate outputs and recommendations for creative design next steps, define areas for creation improvements, identify need gaps or unmet needs to define customer opportunities/ad-hoc value propositions (focused on account/country).
- Provide consumer, product, and fragrance insights/learning in partnership with Evaluation, Perfumers, Sales, Marketing, and Technical teams. Revise and discuss research outputs to define fragrance development next steps, with peers without same working knowledge in CI.
- Manage CI budget for appointed projects/clients, ensuring maximization of investments within $ availability.
- Liaise closely with EAME Sr. CI Group Manager to fully understand the business priorities that will lead to increased sales and improved win rate.
- Master's or Bachelor Degree in Marketing, Market Research, Business, Statistics, Psychology, Behavioral Sciences, or any other relevant discipline.
- Strong numerical and analytical skills; critical and strategic thinking, and passionate about understanding consumer behavior.
- Strong and effective communicator both verbally and written with an ability to communicate with all levels in the organization (technical, business, executive).
- Experience using qualitative and quantitative research methods and have experience bridging the gap between quantitative and qualitative data streams.
- Experience in problem-solving, fast-moving environments, dealing with change, and a strong business sense.
- Organizational skills and ability to manage multiple projects at one time.
- Self-starter and self-learner.
- Highly fluent in English: Written, verbal, listening, reading.
- Minimum 4 years of consumer research with 360 project management experience in a relevant industry having led a country project from beginning to end (planning, coordinating, executing, building presentation, and delivering it to internal/external customers).
- Track record in research design & methodology.
- Ability to think beyond traditional testing methods, passionate in finding creative ways to test and connect with consumers.
- Desirable working experience in Market Research operations and product testing research.
- Experience in consumer research techniques and appropriate statistical knowledge.
- Demonstrated ability in building effective relationships or partnerships across multiple functional areas in a matrix environment.
- Willing to travel as needed.
We believe that your uniqueness unleashes our potential. We value the diverse mosaic of ethnicity, national origin, race, age, sex, or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.
