Senior Consumer Marketing Manager Grooming
1 dag geleden
Job Title
Senior Consumer Marketing Manager Grooming
Job Description
In this role , you can contribute to fundamentally improving people’s Health & Well-being through meaningful innovation whilst advancing your career in a global environment. Come join us as a Senior Consumer Marketing Manager in the successful OneGrooming business. You will enter the fast-paced, multinational environment of the Business Group Grooming & Beauty at the Philips Headquarters in Amsterdam.
As a Senior Consumer Marketing Manager, Portfolio Excellence Grooming you will focus on:
Identify new adjacencies and value spaces for the business category to explore potential growth opportunities. Build a solid roadmap to unlock incremental value by leveraging these new adjacencies. Steer the integral product development process from start to end, taking initial ideas through to product development and market introduction, including communication. Interact with various disciplines including Innovation, Technology & Development departments, Regional business category leaders, internal and external agencies, manufacturing units, external suppliers, marketing management, marketing communication, and international sales organizations. Develop strategies to integrate these new opportunities into the existing portfolio and ensure alignment with overall business objectives. Create and drive dedicated commercial strategies for the existing and new portfolio. Define go-to-market requirements to play and win in each category, including defining NPI criteria for launch, preparing, and handshaking launch and GTM plan with regions. Define global portfolio channelization for the consolidated portfolio via ZBA methodology by understanding key price points, the role of each customer, commercial strategy, among others in all key regions, as part of the go-to-market plan. Establish business category commercial guidelines including wider, deeper, and visible distribution, setting the right KPIs.You are a part of the OneGrooming business category team within Business Grooming & Beauty. Philips is a leader in this segment with a healthy business and ambitious future global plans. You will report into to the Consumer Marketing Director Portfolio Excellence and be working in a network of various stakeholders based in the Netherlands and in key overseas markets (e.g., marketing specialists, key account managers).
To succeed in this role, you should have the following skills and experience.
- A completed master’s degree in business administration, marketing or related fields with excellent academic track record
- Minimum 7 years of experience in a international business environment in the field of consumer marketing or product management (experience with personal care products is a plus)
- Experience with product development and product launches from start to finish.
- Experience with translating market research and shopper insights into product concepts and new propositions.
- Proven track record with global consumer/retail brands with a demonstrated ability to work with multiple and diverse markets.
- Highly entrepreneurial; both analytical and hands-on to driving business growth (result oriented)
- Ability to take calculated risk, think creatively whilst being firm enough to make, and act upon, clear decisions.
- Excellent communication skills, ability to work with people of different seniority and backgrounds, informing, influencing, convincing, presenting, project management
- Business fluency in English (written & verbal)
How we work together
We believe that we are better together than apart. For this role, this means working in-person at least 3 days per week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
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If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion .
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