Product Designer
3 weken geleden
We are **umob** A vibrant, multicultural startup based in Rotterdam, with a rapidly growing team of over 20 people from 10+ nationalities. We are revolutionizing the way people move by making mobility **easier, faster, and more sustainable.**One app for all shared scooters, (cargo) bikes, e-steps, shared cars, public transport, and taxis across Europe
We’re not just building a product; we’re transforming an industry saturated with apps, fragmented user experiences, and confusing options into a seamless, unified platform. As our **Product Designer**, you’ll take the lead in creating a world-class user experience that embodies our vision.
**1 app, 1 **verification. And 1 place to discover, book and pay. There is only 1 planet after all.**
Shared mobility has been going through a major phase growth in the past few years, with different operators in purple, blue, green, yellow and red popping up in different cities. The good news is that it shows the drive to change cities and consumer behaviour, giving the streets back to our people and not to cars. In order to reduce C02 emissions and create more space in our environments, we need to travel different. However, with all of these alternatives popping up, consumers end up having 30 different apps on their phone - all requiring a new verification and payment process. Not very convenient and not very sustainable. Et voilà, after months of building we have launched the umob app, offering direct access to over 30.000 vehicles with one account. You can now book all your favourite scooter providers, ring a taxi and buy your public transport ticket via one app.
With our internal tech team we're building towards 500.000 vehicles live end of year by fully integrating parties like Cooltra, felyx, Check, GO Sharing,Lime, Bolt & BIRD. With the acquisition of MaaS Global beginning of this year umob owns the longest history of data in Mobility as a Service and has the highest density in number of vehicles in Europe. That requires improving our software, scalability and performance of the app every single day. Next to that, we continuously challenge ourselves to develop new and interesting features for our users to make sure we offer a better alternative than private cars.
**The connecting DOTT. Some of our big why’s**:
- Strong and experienced founding team with Bibi Jorissen (CEO), Raymon Pouwels (CCO), Don van Arem (COO) & Ahmed Omar (CTO);
- Make cities and countries more livable & sustainable;
- Simplify and unify shared mobility across Europe; become #1 MAAS platform;
- Recently funded;
- Interesting STAK participation for our employees;
- 1 app and 1 verification for the consumer to use shared mobility like (e-)bikes, e-scooters, cars, public transport, taxi and you name it'
- Fast-paced learning and growth in an environment of autonomy and responsibility;
- A prime spot in Rotterdam, easy to walk (or scooter) from Rotterdam Central Station and next to the Witte de Withstraat
**What you'll do**
As the sole **Product Designer**, you’ll take ownership of our entire design process, from conception to execution, across multiple touchpoints. Your role is broad, encompassing responsibilities typically divided across UX, UI, and product strategy roles. You’ll work closely with our product and tech teams, guiding the design direction and ensuring that umob stands out as a beautifully designed, intuitive, and consistent platform.
Here’s a snapshot of your responsibilities:
**User-centered research & design**
- Conduct **user research**, interviews, and usability tests to uncover user pain points and needs.
- Develop user **personas**, **customer journeys**, and **storyboards** to bring clarity to our users’ experiences.
- Facilitate **user testing sessions** to validate design decisions and iterate on solutions.
**UX & UI design**
- Design intuitive, accessible, and engaging **user interfaces** that enhance usability and deliver delightful experiences.
- Create and maintain a **design system** ensuring consistency across the app’s features and branding.
- Lead the end-to-end **design process**, from wireframes and prototypes to polished, pixel-perfect designs.
**Product strategy & collaboration**
- Partner closely with developers, operations, marketing and MT to align on business goals and user needs.
- Translate complex business requirements into simple, elegant design solutions.
- Craft compelling **user stories** and **flows** that define product interactions and features.
**Branding & visual consistency**
- Own the **visual identity** of the app, ensuring it aligns with umob’s brand and vision.
- Collaborate with marketing to produce designs for campaigns, ensuring a cohesive look and feel across channels.
**Continuous improvement & leadership**
- Monitor **user engagement metrics** and gather feedback to continuously improve the product.
- Be the go-to expert for everything that has to do with design, driving best practices and fostering
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