Digital Marketing Strategist
1 maand geleden
As a key member of the Performance Marketing team, you'll play a vital role in shaping the future of our Display & Video channel strategies. Your expertise in Paid Performance Marketing will be instrumental in driving growth and innovation across our App Marketing and Display & Online Video channels.
As a true channel owner, you'll work to develop and implement category-leading playbooks for your defined set of Paid Performance Marketing channels. This will involve driving execution of channel & platform playbooks across all markets, continuously developing playbook and channel performance across all markets for defined set of channels and platforms, and setting & improving performance KPIs across markets together with regional Performance Marketing teams.
Key responsibilities:
- Develop category-leading playbooks for a defined set of Paid Performance Marketing channels across App Marketing and Display & Online Video.
- Drive execution of channel & platform playbooks across all markets.
- Continuous develop playbook and channel performance across all markets for defined set of channels and platforms.
- Set & improve performance KPIs across markets together with regional Performance Marketing teams for defined set of channels and platforms.
- Closely collaborate with platform partners to deploy new solutions for JET and influence the product development according to our insights and needs.
- Act as a resource for the Regional Teams and Stakeholder for requests that come out of the commercial activity.
- Build and lead test and learn agenda for defined set of channels and platforms across all markets.
What we're looking for:
- Established experience in Performance Marketing.
- Expert understanding and high level of experience in aspects of Performance Marketing, specifically App Marketing and Display & Online Video.
- Experience working with Mobile Demand Side Platform Partners such as liftoff, Remerge, Jampp etc.
- Experience working on App Marketing campaigns within Apple and Google ACe and ACi.
- Experience working with Demand Side Platforms (DSP's) such as DV360.
- Experience in working in international environments and matrix structures.
- Knows how to build strong relationships across a business.
- Strong analytical acumen, structured thinking and perseverance - going from insight to strategy to execution.
- Experience in large scale consumer ecommerce business.
Our teams forge connections internally and work with some of the best-known brands on the planet, giving us truly international impact in a dynamic environment.
Fun, fast-paced and supportive, the JET culture is about movement, growth and about celebrating every aspect of our JETers. Thanks to them we stay one step ahead of the competition.
Inclusion, Diversity & Belonging
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