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Role: Insights Director
Opportunity
We are seeking a seasoned professional for the role of Insights Director, possessing a minimum of 7 years' experience within the medical communications or commercial healthcare domains. This position will report directly to the head of digital and is pivotal in shaping data and insights strategies in collaboration with our accounts and business development teams. You will leverage a variety of internal and external insights platforms to ensure the delivery of effective medical communications.
About the Engagement Group
The Engagement Group at Adelphi in Healthcare is a rapidly expanding, globally distributed team dedicated to supporting agencies across the UK and the Netherlands, catering to a worldwide clientele. Our mission is to deliver exceptional digital and creative solutions that uphold Adelphi's status as a premier agency network in medical communications, combining scientific expertise with insightful delivery.
Job Responsibilities
- Lead the formulation of engagement insights in the realm of medical communications.
- Foster collaborative processes and relationships to address the diverse needs of our agencies' client portfolios.
- Guide the definition and implementation of market and audience insights, journey mapping, content strategy, omnichannel approaches, tactical planning, and measurement for medical communications and strategic publications.
- Collaborate with technical teams to develop data visualization dashboards.
- Provide internal training and knowledge sharing across teams within Adelphi in Healthcare.
- Manage personal workflow within agency project teams, ensuring balanced project delivery between internal and external resources.
- This is a full-time remote position, with occasional travel required.
Proficient understanding of digital delivery channels and media is essential. Candidates should have experience in a creative digital environment and in executing omnichannel communication programs. A proven track record of successfully managing client projects with meticulous attention to detail is required. Creativity and the ability to articulate your approach to agency teams are vital. Candidates should be proactive, self-driven, and well-organized, with a strong desire to make digital projects a key contributor to agency success. Flexibility and eagerness to embrace new projects in a dynamic environment are essential.
Desired Skills
- Exceptional teamwork and interpersonal skills, with a collaborative approach to problem-solving.
- Ability to work effectively with external vendors, freelancers, and senior contractors.
- Capability to infuse creative design and innovation into digital project development.
- Willingness to introduce fresh ideas to agency teams, with a commitment to delivering high-quality results.
Adelphi in Healthcare Communications comprises a network of leading communication firms that create innovative solutions for the healthcare sector, employing around 250 highly skilled professionals. Our agencies share a unified vision to produce impactful work that benefits patients, healthcare professionals, payers, and brands. We encapsulate this mission as "Science with Insight: Delivered with Impact."
Our seamless integration with the broader Adelphi Group offerings in Real World, Access, and Research enables us to provide profound insights into science, target audiences, and market dynamics. We combine this expertise with our scientific and communication skills to ensure consistent results.
What We Offer
- The chance to collaborate with a prestigious portfolio of pharmaceutical, biotech, and healthcare technology clients.
- A diverse international culture, enriched by team members from over fifteen nationalities.
- Commitment to employee development and numerous opportunities for career advancement.
- Affiliation with Omnicom Health Group, the largest healthcare marketing and communications network globally.
- A focus on teamwork, results-driven performance, and continuous skill enhancement.
Our offices are situated near vibrant cities, with a growing trend of remote work. We anticipate occasional visits to central office locations as needed. This role provides an opportunity to expand your horizons within an international and multicultural organization, working alongside dedicated and well-educated colleagues.
Compensation packages are competitive and aligned with experience.