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Senior Marketing Data Analyst

2 maanden geleden


Amsterdam, Noord-Holland, Nederland Ring of Security B.V. Voltijd
Unlock Marketing Potential with Data-Driven Insights

Ring of Security B.V. is seeking a seasoned Senior Marketing Data Analyst to drive business growth through data-driven decision making. As a key member of our BI and Analytics team, you will collaborate closely with marketing, web analytics, and business development teams to uncover new data insights and optimize marketing investments.

Key Responsibilities:
  • Design and implement marketing measurement frameworks to evaluate campaign effectiveness and budget efficiency
  • Develop and maintain marketing-related Tableau dashboards to provide actionable insights
  • Collaborate with the marketing team to analyze SEO, funnel analysis, and attribution models to enhance marketing performance
  • Research industry best practices and stay up-to-date with the latest tracking trends and analytical measurement tools
  • Work with the data engineering team to maintain and enhance the internal marketing data platform and data models
  • Conduct ad hoc research and root cause analyses to identify areas for improvement
  • Assist with preparing quarterly business review documents and coordinate data supply to the CMO
Requirements:
  • Bachelor's degree in a related field
  • Experience in writing SQL queries and creating business intelligence reports using Tableau, Power BI
  • Experience defining requirements and using data and metrics to draw business insights
  • Experience with Excel and SQL
  • Experience making business recommendations and influencing stakeholders
Preferred Qualifications:
  • MBA

We are open to hiring candidates to work out of our Amsterdam office. If you are a data-driven marketing expert looking to make a meaningful impact, please submit your application.