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Role: Insights Director
Opportunity
We are seeking a seasoned director specializing in data and insights, with a minimum of 7 years' experience in the medical communications or commercial healthcare fields. This role reports directly to the head of digital and is integral to the Adelphi in Healthcare Engagement Group. You will spearhead the formulation of data and insights strategies in collaboration with our accounts and business development teams, while also overseeing the utilization of various internal and external insights platforms to enhance our medical communications offerings.
About the Engagement Group
Adelphi in Healthcare's Engagement Group is a rapidly expanding, virtual global team dedicated to supporting agencies across the UK and the Netherlands, catering to a worldwide client base. Our mission is to deliver digital and creative excellence, reinforcing Adelphi's status as a premier agency network in medical communications, where science meets insight and is delivered with impact. We are part of Omnicom Health Group, the largest dedicated network of health communications agencies globally.
Job Responsibilities
- Lead the advancement of engagement insights within medical communications.
- Establish collaborative frameworks and relationships to address the diverse and evolving needs of our agencies' client portfolios.
- Support the definition and implementation of market and audience insights, journey mapping, content strategy, omnichannel strategy, tactical planning, and measurement planning for medical communications and strategic publications.
- Collaborate with technical teams to develop data dashboards.
- Provide internal knowledge sharing, learning, and education across Adelphi in Healthcare.
- Manage your workflow within agency project teams, ensuring a balanced delivery of projects utilizing both internal and external resources.
- This is a full-time remote position, with occasional travel required.
Proficient understanding of digital delivery channels and media.
Experience in a creative digital environment and omnichannel communication programs, with a proven track record of successfully executing client projects with meticulous attention to detail.
You should possess creativity and confidence in your ideas, along with the ability to articulate your approach to agency teams.
Proactive, self-driven, and well-organized, you are motivated to ensure that digital projects significantly contribute to the success of agency teams. You should be adaptable and eager to engage in new projects within a dynamic and fast-paced environment.
Essential Skills
- Exceptional teamwork and interpersonal skills, coupled with a collaborative approach to problem-solving.
- Ability to work effectively with external suppliers, freelancers, and senior contractors.
- Capacity to infuse creative design and innovation into digital project development.
- Willingness to introduce new and innovative ideas to agency teams, with a commitment to delivering them to the highest standards.
Adelphi in Healthcare Communications comprises a group of leading communication firms dedicated to developing innovative solutions for the healthcare sector, employing approximately 250 highly skilled professionals.
Our agencies share a unified vision and purpose to create impactful work for patients, healthcare professionals, payers, and brands. We encapsulate this shared purpose as Science with Insight: Delivered with Impact.
By being seamlessly connected to the full range of Adelphi Group offerings in Real World, Access, and Research, we provide profound insights into science, target audiences, and market dynamics. We merge this with our scientific and communication expertise to consistently deliver results.
What We Offer
- The chance to collaborate with a prestigious portfolio of pharmaceutical, biotech, and healthcare technology clients.
- A diverse international culture comprising individuals from over fifteen nationalities.
- A commitment to valuing our people and providing numerous opportunities for growth and career advancement.
- Affiliation with Omnicom Health Group, the largest healthcare marketing and communications network worldwide.
- A focus on teamwork, a passion for results, and a dedication to continuous skill development.
Compensation packages are competitive and aligned with experience.
