Sustainable Loyalty Program Strategist

4 weken geleden

Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

About the Role

Vandebron is seeking a skilled Loyalty Program Manager to craft a loyalty program that not only creates extremely loyal customers but also attracts new customers.

Key Responsibilities

  • Conceptualize the program: drive strategic development and innovation of the Vandebron loyalty programme and broader ecosystem to achieve brand and consumer lifecycle metrics
  • Lead the project team: be in charge of the project team to lead and implement the overall loyalty strategy, without being managerial responsible
  • Initiate partnerships: with your creative brain power and your strong network, you will strategically initiate brand collaborations and build communities for positive societal impact, while elevating our program
  • Move to innovate: continuously iterate based on online and offline consumer insights to shape, maintain and improve the program – lead to improve

Requirements

  • Mission-driven: you are passionate about contributing to our mission and making a positive impact
  • Loyalty expert: 8+ years of experience in (digital) loyalty marketing, partnerships and community building, you have set up and managed loyalty programs in the past, and you bring a wide network in the world of sustainable brands
  • Project management skills: in this role you are not a team manager but you will lead the project team
  • Energy market expertise: 5+ years of experience in energy

What We Offer

  • 30 paid days off per year
  • Work abroad for up to 6 weeks per year (max 4 consecutive weeks, including up to 4 weeks outside the EU)
  • Employees with three years of service can go on a sabbatical for up to three months (one month paid with holidays, two unpaid)
  • Request special leave for significant personal events, volunteering for SDG 11 or 13, and an additional day for religious or personal celebrations (starting on Jan '25)
  • Fuel your brain with an annual €850 learning budget to grow personally and professionally
  • Dive into new skills with access to Learning & Development workshops and programs
  • Plan for the future with our 3rd-tier pension scheme
  • Stay connected hassle-free with a monthly €50 net reimbursement for your phone and wifi
  • One-time €200 net allowance to create a comfortable home workspace for our team members
  • Split your time between our carbon-neutral Amsterdam office at the city's heart and your home, finding the perfect balance for you
  • Enjoy daily organic lunches prepared by our in-house cooks
  • For those living 10km or more from the office, hop on board with an NS business card for smooth commuting
  • Ready to spread your wings? We've got your back with a €1500 relocation package
  • Immerse yourself in the local culture by exploring Dutch language courses

About Vandebron

Vandebron is transforming the energy landscape, steering away from the conventional to champion sustainability. Born in 2014, our journey began with Chapter 1, disrupting the market with a transparent platform connecting consumers directly to local, green energy producers. Now, in Chapter 2, we are dedicated to ensuring 100% green energy availability, 100% of the time. Think smart solutions — flexible use of wind and solar farms, Smart EV Charging, and efficient energy storage.

No waiting around, we actively shape a sustainable future. Good energy, smart solutions — that's Vandebron.

Your Impact

The Strategy & Business Development team is responsible for Vandebron's sustainable growth strategy and community partnerships from a holistic perspective across the Consumer and Producer organization. The primary focus of the Consumer Strategy & Business Development team is successfully leading and converting new business strategies and collaborations in the world of leading (international) sustainable brands, while also being an important liaison to the Producer side of Vandebron's business.

As Loyalty Program Manager you will develop inspiring communities and collaborations, translated into a leading program for sustainable brands, to boost customer loyalty and also create a new USP for consumers to join Vandebron. In this way, you will help Vandebron shape its ambition to become a leading sustainable brand, and achieve its mission of 100% renewable energy in NL. Your effort will directly have an impact on Customer Lifetime Value. This central role within the Strategy team will work closely together with Marketing, Proposition, Commerce, CRM (Operations) and Product.

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