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Global Marketing Specialist
7 dagen geleden
We are seeking an experienced regional marketer to join our WorldFirst team, helping us transform and scale our new customer acquisition and revenue growth across Europe (excluding UK), one of WorldFirst's largest and untapped markets.
As a Regional Trade Manager, you will be responsible for setting up the marketing strategy and tactics based on the target market and regional commercial strategy. This includes:
- Setting clear goals and ensuring each step will be delivered on time from the marketing perspective
- Strategizing and coordinating regional marketing initiatives across target European markets, with a specific focus on field marketing activities
- Working in conjunction with the Global Marketing team to lead the localization of the regional marketing strategy, ensuring content localization is aligned with regional nuances and customer considerations
- Ensuring data and insights underpin the Marketing strategy, execution and growth plans
You will also be responsible for driving and growing customer acquisition through online and offline channels, leveraging both global marketing, in-house as well as third-party/agency resources. Additionally, you will work closely with all other functions and be a team player, ensuring consistent marketing message/proposition is established both internally and externally.
Requirements:- Senior, regional and strategic level marketing experience
- Fluent in English and ideally German; additional European languages are advantageous
- Ability to manage, optimize, and effectively deploy a marketing budget with proven track record of leading and influencing teams both locally and remotely
- Ability to navigate and adapt to a fast-paced and ever-changing environment, adopt an entrepreneurial mentality, not afraid to test out new ideas and roll up your sleeves to get stuff done
