Cross-Media Insights Lead

5 dagen geleden


Den Haag, Zuid-Holland, Nederland Beatgrid Voltijd

About us

Beatgrid is a leading cross-media ad effectiveness measurement currency. Founded in 2014, we eliminate guesswork in ad measurement and redefine how brands understand cross-media effectiveness.

We use proprietary single-source, person-based technology to track actual ad exposures across TV, CTV, BVOD, digital, audio, and social media platforms. Our Automatic Content Recognition (ACR) and Geofencing technology deliver deterministic, privacy-first insights, directly linking ad exposure to brand impact.

We are trusted by top brands such as Amazon Ads, Google, McDonald's, P&G, and Unilever. Our mission is to drive clarity in an increasingly fragmented media landscape.

Job Description

You will design, manage, and analyze cross-media advertising projects, both internal and external. You will play a key role in client-facing interactions, requiring outstanding communication skills and the ability to independently write, analyze, and present research findings and advertising insights.

Responsibilities:
  • Support survey fieldwork and passive measurement operations
  • Design, manage, analyze, and deliver research reports, including visualizations, summaries, and client recommendations
  • Ensure high-quality cross-tab summary reports with charts, conducting quality assurance checks on data prior to report creation
Requirements:
  • Bachelor's degree or higher in Marketing, Business, Statistics, or a relevant field
  • Comprehensive understanding of the media landscape and in-depth knowledge of media effectiveness
  • Demonstrated ability to independently design, execute, and deliver complex market research or insights consultancy projects
  • Strong analytical skills with the ability to extract insights from complex data sets
  • Advanced report writing skills, delivering actionable recommendations to clients
  • Exceptional communication and presentation skills
  • Proven ability to manage multiple projects simultaneously and meet tight deadlines while maintaining a strong client service orientation
  • Proficiency with survey tools and data analytics software (e.g., SPSS)
  • Expertise in MS Word, Excel, and PowerPoint


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