Digital Search Specialist

4 weken geleden


Amsterdam, Noord-Holland, Nederland Colgate-Palmolive Voltijd

We are seeking a highly motivated and detail-oriented Digital Search Specialist to join our team at Colgate-Palmolive. The ideal candidate will be responsible for maintaining the search functionality and overall user experience on our brand websites.

Main Responsibilities:

In this role, the Digital Search Specialist will deliver across 3 main functions: Website and SEO, Paid Search, and Measurement.

  • Manage and collaborate on brand website content, optimizations, tagging, and monitoring performance.
  • Lead SEO day-to-day with the marketing team, agency, and EU digital team.
  • Conduct regular website audits to make recommendations for improvements to enhance the user experience.
  • Raise tickets in JIRA with our internal agencies and handle all internal website tagging.

Paid Search:

  • Support the data and insights manager in delivering Paid Search for BNX.
  • Coordinate local verification of keywords and ad copies with the marketing team.

Measurement:

  • Support the data and insights manager to lead QBR in digital performances.
  • Ensure scorecard updates on a quarterly basis.
  • Share digital insights with the marketing team on a monthly basis.

Requirements:

  • An optimist in action; Dutch and English speaking.
  • Strong understanding of search algorithms and ranking factors.
  • Experience with using DAM and CMS, knowledge of JIRA and creating tickets is a plus.
  • Strong communicator who can stand up for what you believe, seek new solutions, and opportunities.
  • Analytical - we're a very data-driven company.

What We Offer:

  • Excellent salary and benefits package.
  • A sustainable bicycle plan.
  • On an annual basis, you are granted 29 holidays.
  • Flexibility; we have a hybrid working model providing the possibility to work from home 2 days per week.

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