Head of Product Marketing

Imagine this:

You come across a job opening that fits you perfectly. You're excited, you have the right skills, but... you don't get invited for an interview. Why?
Because your CV only reflects your work experience - it doesn't show that you're results-driven, have strong problem-solving abilities, and are a fast learner, all of which are crucial for the role.

Frustrating, right?

At Assessio, we help organizations make objective hiring decisions based on data—not gut feeling or just a résumé. 

We have a bold ambition: to become the leading HR Tech provider in Europe, eliminating talent waste by helping people thrive in roles where they can perform at their best.

Through our transformation into a scalable, AI-powered people data platform, we deliver solutions that span recruitment and development. By combining over 70 years of scientific heritage with a modern, intuitive product experience, Assessio serves global enterprises and public organizations with high HR tech maturity. Our mission? To lead the transformation toward a future with Zero Talent Waste by empowering individuals to unleash their full potential in roles aligned with their strengths.

As our Head of Product Marketing, you will lead the development and execution of global go-to-market strategies across our product portfolio. You'll be responsible for defining product positioning, crafting messaging that resonates with target audiences, and ensuring successful product launches in key markets. This role requires close collaboration with product, sales, and marketing teams, and involves managing a team of product marketers to drive adoption, enable commercial success, and support strategic growth initiatives.

• Lead global go-to-market planning for new products, features, and market launches
• Develop clear product positioning and messaging based on customer needs and market insights
• Manage and grow a team of product marketers across different regions
• Collaborate with Product and Sales to align on launch priorities and commercial goals
• Create sales enablement materials including pitch decks, product briefs, and competitive insights
• Conduct market research and customer interviews to inform strategy and messaging
• Track performance of launches and campaigns, and adjust based on results
• Support pricing, packaging, and segmentation decisions with data and insights

To succeed in this role, you should have:

• Extensive experience in product marketing, preferably in B2B SaaS
• Experience leading go-to-market strategy and execution across multiple markets
• Strong understanding of GTM execution, competitive analysis, and customer insights
• Strong stakeholder and communication skills and the ability to translate technical concepts into customer value
• Proven leadership experience, including managing and developing teams
• Comfortable working cross-functionally with product, sales, and marketing teams
• Analytical mindset with experience using data to guide decisions

A competitive salary 

A non-contributory pension

Focus and investment in your personal development

If you work at the office (3 days a week is what we aim for), lunch is provided for you

Our office has just been renovated, making it a great place to work- either to catch up, have meetings or do tasks were you need to concentrate. But of course, you can also alternate with working from home. When working from home, you receive a remote work allowance.

The events committee regularly organizes fun activities—think padel, bowling, or barbecues.

We're an international company and value staying connected. That means a yearly company trip to Stockholm, Oslo, Copenhagen, Berlin, Paris or Amsterdam Expect dinners, catching up with your international colleagues, inspiring sessions, and great parties.

Every day, we work towards our mission: Zero Talent Waste. This is the goal behind everything we do. Contribute to a fair labor market—it adds an extra layer of meaning to your work.

Our hiring process

We practice what we preach. That's why we ask you to complete two assessments: a personality test  a cognitive ability test and sometimes a motivation test. Everyone does this. Why? Because we want to give everyone a fair chance and base our decisions on data—not gut feeling. It takes about 50 minutes, and once completed, you'll receive a quick response from us.

Want to learn more about the process? Visit our career page.
Curious about the assessments? More information is available on our website (Aptitude and Personality)

We look forward to meeting you

Apply now and help us shape the future of talent.