Tapestry Brand Ambassador

We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what's possible.

At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands – Coach, Kate Spade New York, Stuart Weitzman – was built by unconventional entrepreneurs and unexpected solutions, so when we say we believe in dreams, we mean we believe in making them happen. We're always on a journey to becoming our best, but you can count on this: Here, your voice is valued, your ambitions are supported, and your work is recognized.

We are a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity. 

Primary Purpose: Brand Ambassadors (BA) represent Tapestry's brands and drive sales and service within a Department Store network across all product lines. The BA reports to the Senior Regional Brand Ambassador (SRBA) for Southern & Central Europe and will provide feedback, be solution focused and ensure Tapestry values and business priorities are demonstrated on the shopfloor, ensuring customers have a seamless experience, however and whenever they choose to shop.  

The BA will be the main point of contact for the Coach brand within De Bijenkorf and partner with Tapestry teams, host store management, personal shopping, in-store marketing and wider shop floor teams to drive the customer experience, omnichannel approaches and seek new initiatives for further brand development.

Please note, this is a full-time (38 hours per week) permanent position.

Duties and Responsibilities

Sales:

• Track and analyse store targets to ensure they are met and exceeded, where relevant compiling and presenting action plans to SRBA. Track trade regularly to ensure it is in line with expectations
• Deliver brand training and provide the host store with the necessary information to drive sales. The BA will manage their time effectively to be reactive to customer demographics changing in a fast-paced environment
• Monitor in-store activity and identify new opportunities in-store or within local events, this could include Monogramme Machine, GWP activations or omni channel customer events
• Build and cultivate strong relationships with Department Store Management teams to drive brand awareness and customer retention. Implement and communicate business initiatives and act as a liaison between the host store and SRBA

Customer Service:  

• Ensure a seamless customer experience is delivered and stay up to date on brand training and resources
• Drive ideas for clientelling/event hosting and support with co-hosting in-store events
• Build strong relationships with local Retail brands to understand customer demographic, profiling, and future brand opportunities. Attend local brand events to gain a stronger understanding of key business priorities

Visual Merchandising:

• Implement VM directives within the host store, ensuring new season product is showcased alongside delivery drops
• Implement VM guidelines during markdown periods and ensure host store visuals are consistent with the region
• Build a strong relationship with the Regional VM Manager and regularly share images to seek feedback or further develop VM skills

Operations:

• Manage daily product deliveries and replenishment, ensuring back of house areas are clean, tidy, and well maintained. Escalate operational needs to SRBA where necessary
• Complete trade reports in a timely manner and ensure product call outs are shared with SRBA/Sales Team effectively and efficiently
• Coordinate with SRBA to schedule and ensure maintenance of adequate floor coverage

The Brand Ambassador will possess:

• Minimum of 2 years retail experience
• Great understanding of working within a department store
• Excellent communication, leadership, organisational and analytical skills
• Strong knowledge of industry trends
• Self-motivated and the ability to strategize to help develop their business
• A strong and passionate team player with the ability to collaborate well with others
• Flexible to work hours deemed by the store and CEX, including nights, weekends & bank holidays

What Tapestry can offer you:

• 1 Paid Volunteering Day per year and opportunities to volunteer with global projects
• Learning & Development opportunities
• Internal mobility & career progression
• Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council

Other benefits include:

• 25 days holiday
• Annual Incentive Plan (company performance bonus)
• Multi brand discount up to 50% off Coach, Kate Spade, Stuart Weitzman
• Employee Assistance Program
• Employer Pension Contribution

Our Competencies for All Employees

• Courage: Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
• Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
• Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
• Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
• Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
• Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
• Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.

Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. Visit Tapestry, Inc.