E-Commerce Merchandise Manager Europe

Role Overview
The e-Commerce Merchandise Manager drives profitable growth across our Direct-to-Consumer (DTC), wholesale and marketplace channels by selecting, forecasting, and managing winning product assortments. Supported by a planner, this role balances strategic decision-making with operational oversight, ensuring optimized stock utilization, strong collaboration with marketing, and alignment with regional and global initiatives.

Key Responsibilities
Merchandise Planning & Strategy

• Define and execute a 2-year merchandising strategy aligned with sales plans and budgets.
• Select and forecast the most commercially viable assortments for , marketplaces and wholesale accounts, including Amazon.
• Lead seasonal forecasting alignment with regional (and global) teams.
• Propose structured merchandising frameworks to guide collections.
• Delegate operational tracking and reporting to the planner.

Inventory & Stock Management

• Oversee stock depth, pools, and allocation between channels to maximize profitability.
• Guarantee availability in the central fulfillment center and facilitate cross-channel stock opportunities.
• Optimize SKU efficiency by managing carryover products and reducing excess inventory.
• Define end of cycle sell out to outlet channels

Assortment Insights

• Analyze market and consumer trends, integrating insights into product planning and segmentation.
• Identify cross-category opportunities to cover assortment gaps.
• Deliver monthly product performance analysis against buy and relevant proxies (supported by the planner)
• Deliver per season sell-out insights and recommendations/ learnings.
• Provide pricing direction and analysis across subregions.
• Analyse and define a winning product and promotional strategy for Black Friday Cyber Monday across and marketplaces (where applicable)

Cross-Functional Collaboration

• Pro-actively partner with digital marketing, trade managers and key accounts by ensuring featured products align with stock depth and profitability.
• Lead communication with S&OP, regional, and global teams on key initiatives.
• Support pre-line and sell-in meetings; the planner coordinates logistics and data preparation.
• Facilitate best-practice sharing across the e-commerce team and broader merchandising community.

Leadership & Development

• Lead, coach, and mentor the assisting FTE and other junior team members.
• Build strategic relationships with global and regional stakeholders.
• Continuously develop merchandising skills and tool proficiency (e.g., BI tools), staying updated on industry trends.
• Represent the team in market trips and regional discussions, supported by assistant-prepared materials.

Success Criteria

• Profitable product assortments and optimized stock utilization across channels.
• Clear visibility of performance, stock, and forecasts enabling proactive decisions.
• Strategic initiatives executed effectively, supported by operational delegation.
• Strong cross-functional collaboration and mentorship resulting in efficient operations and knowledge sharing.

What We're Looking For

• Minimum Bachelor degree in Business, Merchandising, Marketing, or a related field.
• Minimum 5–7 years' experience in e-commerce merchandising, assortment planning, or buying, ideally within a multi-channel retail or fashion business.
• Proven success managing accounts in DTC, wholesale and/or marketplace assortments (Either Amazon or Zalando experience is a must).
• Strong analytical and forecasting skills with experience using BI/reporting tools (Tableau, Power BI, Excel).
• Solid understanding of stock optimization, lifecycle management, and pricing strategy.
• Experience leading key seasonal events like Black Friday or end-of-season campaigns.
• Natural leadership ability with experience mentoring or guiding junior team members.
• Strong collaboration and communication skills, working confidently across marketing, trade, and global merchandising teams.
• Fluent in English.

This role requires up to 25% travel within Europe.

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At ECCO, you become part of a meaningful, developing and multicultural workplace. You join a global family of more than 25,000 people who are proud to create the footprints of tomorrow.

Headquartered in Denmark, we are a family-owned company that offers international opportunities. Our offices and facilities have an informal culture and relaxed dress code – our shoe code is slightly stricter.

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