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Salesforce Marketing Cloud Consultant

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Amsterdam, Noord-Holland, Nederland Booking Voltijd € 40.000 - € 80.000 per jaar

Core Expertise

  • Marketing Cloud Expertise: In-depth knowledge and hands-on experience with Salesforce Marketing Cloud (SFMC), including its various studios and builders.
  • SQL Knowledge: Proficiency in SQL for data manipulation, querying, and management within SFMC.
  • Automation: Capability to create, manage, and troubleshoot automation processes within SFMC.
  • Journey Building: Experience in designing, implementing, and optimizing customer journeys using Journey Builder.
  • Data Modelling & Data Cloud: Expertise in structuring and managing data models to support marketing campaigns and personalization.

Key Responsibilities
Creating Data Flows:

  • Design and implement data integration flows between Salesforce Marketing Cloud and other clouds or external systems.
  • Ensure seamless and secure data transfer and synchronization.

HTML & CSS For Email And Cloud Pages

  • Develop and customize email templates and cloud pages using HTML and CSS.
  • Ensure responsive and visually appealing designs that align with brand guidelines.

Setting Up An SFMC Preference Center

  • Build and configure a preference center in SFMC to manage customer preferences and consent.
  • Ensure compliance with data privacy regulations and best practices.

Support In Campaign Execution

  • Assist in the planning, execution, and optimization of marketing campaigns within SFMC.
  • Collaborate with cross-functional teams to ensure campaign success.

Troubleshooting Current SFMC Campaigns & Automations

  • Identify and resolve issues in existing campaigns and automation workflows.
  • Provide timely support to maintain campaign effectiveness and performance.

Delivering On Documentation

  • Create comprehensive documentation for processes, configurations, and workflows within SFMC.
  • Maintain up-to-date records to support knowledge sharing and continuity.

Desired Skills And Competencies

  • Strong analytical and problem-solving abilities.
  • Excellent communication and collaboration skills.
  • Ability to manage multiple tasks and projects simultaneously.
  • Detail-oriented with a focus on quality and accuracy.
  • Familiarity with marketing automation best practices and trends.

The maximum rate for independent contractors is between 40-95 EUR an hour.