Sales Manager Horticultural Products

Date posted: Nov 28, 2025

Location:
Rotterdam, NL Brussels, BE Dülmen, NW, DE

Area of Expertise: Sales

Job Type: Permanent

Work mode (place): On site

Job Requisition ID: 23722

We at Yara are part of a global network, collaborating to profitably and responsibly solve some of the world's key challenges - resource scarcity, food insecurity and environmental change.

We are looking for a Sales Manager Horticultural Products to join our Benelux commercial team.

In this position, reporting to the Commercial Manager Benelux, you will drive market development and sales growth for Yara's horticultural and fertigation products and solutions across the Benelux region.

The main responsibilities for this role are:

• Expand the High Value segment in Benelux with a strong emphasis on horticultural solutions.
• Manage portfolio pricing and collaborate and communicate with commercial teams.
• Drive sales volume development and increase market share in liquid horticultural fertilizer market.
• Develop both short- and long-term sales forecasts and conduct performance analyses.
• Build and maintain strong relationships with key growers to understand their needs and generate demand at the farm level.
• Support Product Development by identifying new product opportunities in collaboration with the glasshouse competence team.
• Act as the local Fertigation Specialist, providing expertise to support business development activities.
• Define and execute product positioning strategies for local markets in partnership with the Marketing team.
• Manage the product portfolio proactively, working closely with Production and Technical teams on pricing and optimisation.

• Market Insight: Deep understanding of industry trends, customer behaviour, and the competitive environment.
• Strategic Perspective: Able to shape long-term product strategies and positioning plans.
• Project Management: Skilled in overseeing the full product development lifecycle from concept to launch.
• Analytical Ability: Strong capability in data analysis for forecasting and market research.
• Communication: Excellent interpersonal and communication skills, with experience working cross-functionally.
• Innovation: Creative thinker with the ability to anticipate market shifts and introduce new ideas.
• Customer Orientation: Dedicated to identifying and addressing customer expectations and pain points.
• Commercial Acumen: Strong business mindset focused on revenue and profit growth.
• Organised & Methodical: Highly structured approach to managing tasks and projects.
• Technical Skills: Advanced proficiency in Excel and PowerPoint for analysis, reporting, and presentations.
• Additional Advantage: Experience with SAP ERP.
• Language: FluentinDutch (preferably native speaking) and English.

Yara offers a compelling rewards package and a supportive, engaging working environment.

Please note that this role requires frequent travel.

Helen Coxon

Senior HR Advisor

11th January 2026

Knowledge grows through differences

Yara is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We believe that creating a diverse and inclusive work environment is not only the right thing, but also the smart thing to do. To deliver on this, Yara has firmly anchored Diversity, Equity & Inclusion (DE&I) in our business strategy and has more than 400 employees worldwide involved in D&I ambassadors networks.

As part of our recruitment process, where permitted by local law, we may conduct reference and background checks. These checks will only be performed when deemed necessary for the nature of the job. Candidates will be informed by HR before any background checks are initiated.

Job Segment: Product Development, Project Manager, Horticulture, Data Analyst, Equity, Research, Technology, Agriculture, Data, Finance