Product Marketing Manager

1 maand geleden


Amsterdam, Nederland Aquent Voltijd

Position: Product Marketing Manager
Location: Amsterdam
Duration: ASAP until 31 August 2025
Working Schedule: Hybrid, 3 days per week onsite
 
Join our client’s dynamic team as a Product Marketing Manager and play a crucial role in driving marketing outcomes for key projects and products. You will proactively kick off work streams, guide user research, perform market analysis, and provide valued business recommendations to cross-functional partners.
Key responsibilities include:

Develop and iterate marketing content to align with product strategies.
Drive product brand positioning and messaging strategies.
Develop frameworks for marketing content across channels.
Conduct and leverage user research to guide product development and marketing.
Validate market opportunities and develop go-to-market plans.
Manage large-scale marketing campaigns and evaluate their performance.
Advocate for user experience improvements and promote user engagement.
Provide expert insights on product development and market analysis.
Collaborate with senior leadership to develop strategic visions and allocate resources effectively.

Skills & Experience:

Fluency in English and Dutch or Norwegian Swedish, Spanish, Finnish , Danish 
Knowledge of brand development and positioning.
Experience managing the full lifecycle of marketing campaigns.
Ability to lead and influence clients and partners.
Understanding of digital and traditional consumer behaviours.
Strong analytical skills to draw conclusions and drive business strategies.
Expertise in taking products to market and improving them based on feedback.
Insight into industry trends and key players.
Ability to write effective marketing briefs.
Skill in articulating key messages to target audiences.
Ability to interact confidently with senior leaders.
Skill in crafting data-driven stories to influence and inspire.

 
** This role is available until Wednesday 22nd May ** 


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