Product Marketing Manager

1 maand geleden

Amsterdam, Nederland Bynder Voltijd

Bynder goes far beyond managing digital assets. Our digital asset management platform enables teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive.

With powerful and intuitive solutions that embrace the way people want to work, and a richly integrated ecosystem, We are the brand ally that unifies and transforms the creation and sharing of assets, inspiring teams, delighting customers, and elevating businesses.

Our 500+ employees, known as ‘Byndies’, together constitute the world’s most extensive pool of digital asset management expertise. We enable more than 1.7M users across more than 4,000 organizations, including Spotify, Puma, Five Guys and Icelandair.

Founded in 2013, we have eight offices around the globe, including the Netherlands, USA, Spain, UK, Australia and UAE. For more information, visit www.bynder.com. Do you have a passion for bringing innovative SaaS products to market? Are you a master of crafting compelling messaging that resonates with customers?

We are the Best of Breed Pure Play DAM, leader in the industry working with the most iconic brands in the world. We are looking for a talented Product Marketing Manager to join our dynamic team. In this role, you will be responsible for go-to-market strategy (planning, enablement, content, experiments/campaigns) that drive product adoption, increase brand awareness, and achieve ambitious revenue goals You will be working closely with leaders across the organization, as well as Sales Enablement and Sales Operations, to bring direction and prioritization to critical initiatives, being the voice of the customer towards our customer facing teams. You will also be the voice of our customers and partners for Bynder’s products – regularly joining customer calls, partner updates, gathering proof points, and working creatively across teams to tell their stories.

As a Product Marketing Manager you will be reporting into a Group Product Marketing Manager or VP of Product Marketing. Responsibilities:

  • Partner with product, sales, and engineering teams to gain a deep understanding of our SaaS product and its value proposition.
  • Conduct thorough market research to identify customer needs, pain points, and competitive landscape.
  • Develop clear and concise product messaging that resonates with target audiences.
  • Co-create Create compelling product content with the marketing teams across various formats, including website copy, blog posts, case studies, white papers, and sales enablement materials.
  • Manage the product launch process, including developing launch campaigns and communication plans.
  • Track and analyze product marketing metrics to measure campaign effectiveness and ROI.
  • Collaborate with the marketing team to develop and execute integrated marketing campaigns.
  • Stay up-to-date on the latest market trends and best practices as well as the competitive offering in the market.
  • Define monetization strategies and work with our Pricing Manager to create successful pricing and packaging. Qualifications:
    • 3-5 years of Product Marketing experience in SaaS preferably MarTech.
    • Proven experience in developing and executing go-to-market strategies for SaaS products.
    • Strong understanding of the SaaS marketing landscape and buyer journey.
    • Excellent written and verbal communication skills.
    • Ability to create compelling and engaging content.
    • Data-driven approach with a focus on measuring success. Why you'll love Bynder

      At Bynder, innovation is in our DNA. We've worked hard to build an environment that promotes creative thinking and self-initiative within a culture of fun. It’s common to find colleagues hanging out after work - if you believe in "be nice, work hard, have fun", you'll have an office full of friends. What we have:

      • Challenging and inspiring work environment
      • Flat hierarchy where your voice will be truly heard
      • Opportunity to initiate your own projects
      • An experienced team is ready to welcome you anytime
      • Unlimited vacation policy
      • Competitive monthly compensation
      • Apple gear
      • Daily lunch
      • Drinks at the Bynder Bar :-)
      • Amazing office in the heart of Amsterdam and Rotterdam Our commitment:

        Bynder Love is the principle that guides the way we grow our teams, support our employees, and celebrate our differences. At Bynder we strive to create a culture that embraces every Byndie because differences in background, experience, and perspective make Bynder even better. At Bynder a diverse, inclusive, and equitable workplace is one where all employees, whatever their ethnicity, color, sex, age, religion, disability, sexual orientation, gender identity, national origin, or physical and mental ability are valued and respected. Our commitment is for all Byndies to have the freedom to be their true authentic selves.

        Just as we are never finished innovating, Bynder’s commitment to being An Even Better Bynder is a constant, evolving commitment that includes education, listening, and action.

        #LI-Hybrid

  • Product Marketing Manager

    2 weken geleden

    Amsterdam, Nederland Adyen Voltijd

    This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.  For our teams, we create an environment with opportunities for our people to succeed, backed by the...

  • Product Marketing Manager

    2 weken geleden

    Amsterdam, Nederland Piano Voltijd

    piano.io. Job Description We are hiring an experienced Product Marketing Manager to facilitate our products’ journey to market. In this role you will work cross-functionally to determine product and feature positioning and messaging, support the launch of new features and tools, and ensure salespeople and customers understand it. You will also drive...

  • Product Marketing Manager

    3 weken geleden

    Amsterdam, Nederland Green People Recruitment Voltijd

    Onze opdrachtgever is een bedrijf dat actief is in de wereld van kunstmatige inseminatie voor rundvee. Als je interesse hebt in deze functie, dan vertel ik je hier graag meer over! Neem contact met me op via de contactgegevens iets verderop in deze vacature.FunctiebeschrijvingIn de rol van Product Marketing Manager neem je het voortouw in het vermarkten van...

  • Senior Product Marketing Manager

    4 weken geleden

    Amsterdam, Nederland Fintechnews Voltijd

    Senior Product Marketing Manager - Small Business and Commercial Banking Description As a Senior Manager Product Marketing, you will build and lead a multi-skilled go-to-market team that owns the global go-to-market strategy, budget and execution for our Small Business & Commercial Banking value proposition and go-to-market motion with high-quality,...

  • Product Marketing Specialist

    2 weken geleden

    Amsterdam, Nederland Adams Multilingual Recruitment Voltijd

    Our client is a major name in the Consumer Electronics/Homecare sector. Currently, we are actively looking for a Product Marketing Specialist to join their team in Amsterdam. In this position, you will take on the mission of supporting the European team by ensuring product launch readiness. You will work closely with the International Product Manager and...

  • Product Marketing Specialist

    2 weken geleden

    Amsterdam, Nederland Adams Multilingual Recruitment Voltijd

    Our client is a major name in the Consumer Electronics/Homecare sector. Currently, we are actively looking for a Product Marketing Specialist to join their team in Amsterdam. In this position, you will take on the mission of supporting the European team by ensuring product launch readiness. You will work closely with the International Product Manager and...

  • Product Manager

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Talentor Netherlands Voltijd

    Product Manager for a newly opened office wantedCHINT is growing in Europe Therefore they are opening their European headquarter in Amsterdam. You will be one of the first being hired for this new office. We are looking for an experienced Product Manager who can help CHINT position their products ...Product Manager for a newly opened office wantedCHINT is...

  • Senior Product Marketing Manager

    2 weken geleden

    Amsterdam, Nederland LeanIX Jobs Voltijd

    LeanIX an SAP company is looking for a Senior Product Marketing Manager (f/m/d). As a Senior Product Marketing Manager (f/m/d) you will be responsible for guiding and fuelling the product driven marketing messaging and strategy for our products. You will conduct competitive analysis, and market research, will create collaterals to enable our sales team and...

  • Capital Markets Product Manager

    7 dagen geleden

    Amsterdam, Nederland Colt Technology Services Voltijd

    Colt is the New Standard in high bandwidth network and voice services for enterprises and wholesale customers in Europe, Asia and North America’s largest business hubs. With a global reach but a deep local presence, Colt is big enough to deliver and small enough to care.Role ProfileRole title: Capital Markets Product ManagerColt Level: M2Function:Product...

  • Product Manager

    4 weken geleden

    Amsterdam, Nederland Talentor Netherlands Voltijd

    Product Manager for a newly opened office wanted!CHINT is growing in Europe! Therefore they are opening their European headquarter in Amsterdam. You will be one of the first being hired for this new office. We are looking for an experienced Product Manager who can help CHINT position their products ...Product Manager for a newly opened office wanted!CHINT...

  • Product Marketing intern

    4 weken geleden

    Amsterdam, Nederland Webfleet Solutions Voltijd

    We are looking for Product Marketing intern to support the Webfleet Solutions Value Stream team on fleet compliance proposition. This person will learn the fundamentals of product marketing, product strategy, and will have the opportunity to work cross-functionally with a variety of teams in the organisation. What’s the role? Provide general...

  • Capital Markets Product Manager

    7 dagen geleden

    Amsterdam, Nederland Colt Technology Services Voltijd

    The role is to manage the end to end product lifecycle of Exchange Market Data services. This will include: Owning Exchange relationships Understanding services and products provided by each exchange Defining client facing products and services based on exchange services Negotiating exchange contracts. Proposition, product, price, position ...

  • Senior Product Marketing Manager

    4 weken geleden

    Amsterdam, Nederland Miro Group Voltijd

    Miro's Product Marketing team is responsible for crafting Miro's story. We build compelling, insight-led positioning and messaging, develop and deliver impactful go-to-market strategies, and champion customers throughout the product development process. The team partners closely with many functions at Miro, including Product Management, Design, Engineering,...

  • Marketing & Communications Manager

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Talentor Netherlands Voltijd

    Marketing & Communications Manager for a newly opened office wantedCHINT is growing in Europe Therefore they are opening their European headquarter in Amsterdam. You will be one of the first being hired for this new office. Therefore we are looking for an experienced Marketing & Communication Manager ...Marketing & Communications Manager for a newly opened...

  • Marketing & Communications Manager

    4 weken geleden

    Amsterdam, Nederland Talentor Netherlands Voltijd

    Marketing & Communications Manager for a newly opened office wanted!CHINT is growing in Europe! Therefore they are opening their European headquarter in Amsterdam. You will be one of the first being hired for this new office. Therefore we are looking for an experienced Marketing & Communication Manager ...Marketing & Communications Manager for a newly...

  • Marketing Manager

    58 minuten geleden

    Amsterdam, Nederland Scaler Voltijd

    **About Us**: Join a mission-driven startup dedicated to advancing the real estate market towards a net-zero carbon future through innovative data tools. Our platform empowers investors and fund managers with actionable insights to enhance their assets' ESG performance and minimize environmental impact. **Role Overview**: We are seeking a dynamic Marketing...

  • Marketing Manager

    3 weken geleden

    Amsterdam, Nederland YoungCapital Voltijd

    Fulltime Marketing Manager in AmsterdamZou jij jezelf omschrijven als een marketing meester en heb je ervaring in een soortgelijke functie? Start fulltime als marketing manager in AmsterdamWat ga je doen?Waar ga je werken?Het bedrijf in Amsterdam staat voor het verbeteren van de toekomstige zakelijke wereld. Ze hebben een sterke reputatie opgebouwd door het...

  • Marketing Manager

    5 dagen geleden

    Amsterdam, Nederland YoungCapital Voltijd

    Fulltime Marketing Manager in AmsterdamZou jij jezelf omschrijven als een marketing meester en heb je ervaring in een soortgelijke functie? Start fulltime als marketing manager in AmsterdamWat ga je doen?Waar ga je werken?Het bedrijf in Amsterdam staat voor het verbeteren van de toekomstige zakelijke wereld. Ze hebben een sterke reputatie opgebouwd door het...

  • Market Manager Packaging

    3 dagen geleden

    Amsterdam, Nederland Yacht Voltijd

    Bedrijfsomschrijving Onze opdrachtgever, Antalis, is onderdeel van de Kokusai Pulp & Paper Group (Japan). In Europa en Latijns-Amerika is Antalis dé B2B distributeur van producten in de verpakkingsoplossingen en materialen voor visuele communicatie en decoratie. Op deze gebieden voorziet Antalis met een team van 4.000 medewerkers in 31 landen haar klanten...

  • Market Manager Packaging

    4 weken geleden

    Amsterdam, Nederland Yacht Voltijd

    Bedrijfsomschrijving Onze opdrachtgever, Antalis, is onderdeel van de Kokusai Pulp & Paper Group (Japan). In Europa en Latijns-Amerika is Antalis dé B2B distributeur van producten in de verpakkingsoplossingen en materialen voor visuele communicatie en decoratie. Op deze gebieden voorziet Antalis met een team van 4.000 medewerkers in 31 landen haar klanten...