Growth Designer

2 maanden geleden

Alphen aan den Rijn, Nederland ITRS Voltijd

**About ITRS**:
Recognised as a Great Place to Work, ITRS is an Enterprise SaaS provider with industry-leading solutions. Our prestigious customer base includes 90% of the world's top investment banks. We are backed by leading private equity investors and are rapidly growing.

Our headquarters are in Shoreditch - London's tech hub - with offices in other UK and global locations from the Netherlands to Manila, NYC and Florida. We pride ourselves on a diverse, friendly, dynamic culture - with a focus on internal promotion and developing our people.

**Scope of Role**:
As a **Growth Designer** you will contribute to the ongoing design optimization of our three group marketing websites and marketing campaigns. We’re looking for a creative and analytical designer who can blend high-quality design with data-driven insights to enhance user experiences and drive website performance. You will manage website design updates and analyse performance to improve user engagement and conversion rates.

This is a hybrid role, offering flexibility to work 2-3 days from home and an office base in Alphen aan den Rijn, The Netherlands. You will report into the Global PLG and Web Marketing Manager, working with Marketing Execs, fellow Designers, Product Marketing, and Web Developers.

**As a Growth Designer, you will**:

- **Lead the End-to-End Design Process**: Gather requirements, design the prototype, and ensure a smooth handover to our web development team, with all assets and specifications prepared. Implement the web page content, and test the design’s effectiveness to drive further iterations based on performance insights.
- **Website/UX Design**: Design, develop, and maintain web pages that are visually compelling, user-friendly, and aligned with brand standards. Create intuitive, responsive designs for desktop and mobile that enhance the user journey.
- **Enhance Website Engagement**: Evolve our marketing websites by optimizing navigation, (interactive) elements, and web components to enhance attractiveness and improve overall engagement.
- **Data-Driven Web Journey Optimization**: Use analytics tools such as Google Analytics and Mouseflow to monitor user behavior. Use data insights to inform design iterations and support decision-making, improving user engagement, traffic, and conversion rates.
- **Website Portfolio Consistency**: Maintain consistency across our three marketing websites by standardizing design elements, ensuring uniform branding, and aligning user experience across three web platforms. Collaborate with development teams to implement these standards.

**Requirements**:
**You will have**:

- 3+ years relevant (growth) design experience, B2B tech environment experience would be a benefit
- Expertise in using data-driven insights to optimize design.
- An outstanding sense of visual hierarchy, utilizing negative space, grid alignment, and proportion to create balanced, harmonious compositions.
- Empathy for users and a strong drive to understand their intent, turning these insights into finely-tuned, intuitive experiences.
- Comprehensive grasp of web journey optimization and able to observe user behaviour to inform iterative improvements of marketing funnel performance.
- Solid skills in explaining design rationale, process and decisions to stakeholders and crave feedback to help you produce your best work.

**Benefits**

**Our Benefits**:

- Employee Assistance Programme
- Pension allowance
- Flexible Hybrid Working
- Enhanced Maternity and Paternity Leave
- Holiday Pay - Vakantiegeld
- Commuting Reimbursement

ITRS is an Equal Opportunity employer and Inclusion is part of our everyday life. We celebrate diversity and pride ourselves on providing an environment where all employees can be their authentic selves and have a voice, allowing everyone to contribute equally. We remain committed to advocating inclusion, diversity, and equality into our ITRS family as we grow and enrich our business.

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