Internship - Digital Marketing (B2c)
2 weken geleden
Are you interested in becoming a well-rounded marketer? Do you find excitement in exploring digital marketing, search engine advertising, user growth tactics, and social media content creation? If so, this internship may be the perfect for you.
**About us**
With headquarters in Eindhoven and offices in Romania, the United States, Mexico, and Australia, Studyportals is the leading global online education choice platform, listing more than 134,000 undergraduate, postgraduate, distance learning and preparation programmes. We help students around the world explore study programmes and make an informed choice.
**Your role will consist of two key parts**:
- **Campaign Management**: You will create, manage, and optimize online campaigns to attract and engage students worldwide. This involves leveraging your analytical skills, creative thinking, and knowledge of digital marketing trends to craft targeted advertising with compelling messages and visuals. You will monitor campaign performance, analyze results, and optimize for maximum ROI, as well as handle reporting and collaborate closely with the commercial team.
- **Social Media Content Creation & Community Management**:You will develop engaging content for our social media platforms to connect with students worldwide. This requires a strong sense of creativity, problem-solving abilities, and a deep understanding of social media trends. In addition to creating content, you will manage our community by responding to comments and direct messages and contribute to shaping our social media content strategy.
**Your challenge**
During your 6-month internship with our B2C Marketing team, you will help Studyportals attract high-quality traffic and grow brand awareness among international students. You will set up online campaigns across platforms like Google, Facebook, Instagram, TikTok and YouTube. We strongly encourage you to bring your own ideas and initiatives to the table, giving you the opportunity to contribute meaningfully to ongoing projects while collaborating with a highly motivated, international team. This is your chance to make an impact and gain valuable hands-on experience in a dynamic and inspiring environment.
**Your Day-to-Day**
In this role, you will:
- Create, implement, analyze, and optimize online campaigns to build brand awareness and drive high-quality traffic to our website.
- Track and analyze campaign results using Google Analytics, conduct competitor analysis, and optimize campaigns based on KPIs such as cost per user, conversion rate, and ROI.
- Develop engaging content, brainstorm new campaign ideas, and design visuals with catchy calls to action.
- Manage the company’s social media accounts, creating and scheduling content to engage our audience.
- Contribute to exciting marketing projects and support user engagement initiatives.
This dynamic role offers plenty of learning opportunities and the chance to make a real impact
**Requirements**:
You:
- Are currently pursuing your studies in a relevant field (e.g., Marketing, Communications, Digital Media, Business) / must be enrolled at university.
- Are a quick learner and ideally have first experience with web-based tools (such as Facebook Ads Manager, Google Analytics, Google Ads, Excel, Canva, CapCut)
- Have an analytical mindset and are paying great attention to detail.
- Are a creative thinker.
- Are a positive, self-motivated individual with a high level of enthusiasm and willingness to learn.
- Are pro-active and not afraid to suggest and initiate your own ideas.
- Have some experience in or understanding about Paid Advertising & Social Media.
- Are proficient in English and have great English writing skills (no Dutch required).
- Enjoy a fast paced, vibrating working environment with constructive feedback.
- Are goal-oriented and tech savvy.
- Last but not least, our mission and core values should match your own and give you energy.
**Benefits**
- Monthly allowance of EUR 600.
- A full-time internship position starting in February 2025 and lasting for at least 4-6 months.
- Learn how to think strategically about marketing, measuring your impact and reaching KPIs.
- Informal, entrepreneurial, and flexible atmosphere where self-initiative is highly appreciated.
- A company environment that is serious about having fun with almost everything we do, including regular memorable team events and a wide range of games and activities during lunch time or after work.
- The opportunity to acquire work experience in a highly motivated international team (currently employing ~35 different nationalities) at a fast-growing company located in the vibrant Strijp-S near the centre of Eindhoven, 10 minutes from the central station.
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