Chief Marketing Officer
2 maanden geleden
At Catawiki, every day brings the extraordinary Whether it’s , a , or , we encounter exceptional objects every day.
We're a one-of-a-kind marketplace for buying and selling special objects Each week we offer over 75,000 unique items in auction, carefully curated by our passionate in-house experts.
Having sold over 20 million unique objects to date, we’re on a mission to become the world’s most popular destination for special objects. As a growing, diverse and sustainable scale-up, we proudly live by our core values:
- Taking ownership and driving impact
- Being open to change and feedback
- Being passionate about our mission and our customers.
If these values resonate with you, we’d love to explore how you can join us on this exciting journey
The OpportunityIn recent years, Catawiki has grown rapidly by expanding into multiple categories and countries. Current GMV is €500M+ (currently growing at 10%) with a potential to be a 1B+ business in the next 3 years. You will drive the strategy & execution for a crucial function in the business - Marketing. The team consists of c.50 people spread across Performance (Acquisition) Marketing, CRM, SEO, Category Marketing., Brand, Communications & PR, etc
The primary goals are customer acquisition and retention with healthy LTV to CAC ratios. One of the enablers to getting this done is to build a strong Catawiki brand, which is sharply targeted with a clear/differentiated value prop. We have also been on the journey to build a robust CRM engine. We are split across 4 business verticals - Art, Interiors, Collectibles, and Luxury.
Each has different marketing challenges and opportunities. However, at the same time, there is a need to build a strong company level identity and clear value prop that customers can relate to. This role reports into the CEO and is an integral part of the company’s Management Team. The other key stakeholders are the CXOs, Heads of Product, CX and VPs in the Extended Management team.
Who you Are1. A passionate marketeer obsessed with customers
Delighting our customers is core to us and a key value within the company. We need someone who can understand our customers, develop a clear value prop for each segment, ensure that we are delivering on it across all touchpoints and then communicate it clearly. The marketing team has 4 key functions - Brand Marketing (incl Content creation), Performance and Category Marketing,, CRM and Communications. You have a deep expertise in 2 or more of them, along with a strong understanding of the others.
2. Operationally savvy
You have a hands-on roll up your sleeves work ethic and do not shy away from getting your hands dirty. You obsess with operational excellence - crafting plans in detail and stitching all loose ends together to ensure everyone is clear on their individual piece but also on how it all connects and fits together. You have a keen eye for numbers and run almost every activity with a clear numeric KPI attached to it. You gather most of your insights from the data and are able to combine it with qualitative insights to make effective business decisions.
3. People Leader
Demonstrated ability to attract, develop and retain a strong team of marketing specialists and agencies. Build a strong connection for these teams with the commercial, product, technology and central functions in the company. Be a visible leader internally and externally. Actively build networks to source high-quality talent and enhance Catawiki’s employer brand.
4. Business Leader
You have a strong business acumen with proven experience of scaling up in a in a fast-paced tech environment, plus an ability to connect the economic drivers of the business / market to the customer needs, coupled with the ability to effectively communicate with simplicity (e.g. with Board of Directors) or become detailed where needed (e.g. within or across teams).
Other Important Attributes1. Takes ownership to drive impact
The ability to do things quickly and effectively is key. You should be able to roll up sleeves and get things moving. Communicating plans and progress to all stakeholders will be important, especially around customer insights, product roadmap, technology roadmap and the product development process.
2. Open to Learning and Stay Humble
Be prepared to use your expertise and experience but also be open to feedback, ways to improve and be ready to embrace some failures - as long as you own them, taking risks is encouraged and continuously learning from such failures and evolving is a sign of success.
3. Passionate about Catawiki, the business, the work and the team
We believe that passion is crucial to our success : passionate about our industry(ies), about our business, about our customers and about the work we do together. Passion fuels innovation and curiosity and wonderful things happen when passionate people get together.
We are passionately building these values in the company and towards our customers: We Take Ownership and Drive Impact. We Are Open to Change and Feedback. We Are Passionate About Catawiki’s Mission and Our Customers. As part of the Extended Management Team, the expectation from someone in this role would be to be a role model for these values.
Where you’ll beThis role is based in our Amsterdam office, the Netherlands.
Why You'll Love Working with Us- Create a Visible Impact by working at scale in a global organisation that serves millions of customers across 80+ categories. In our flat structure, every role has a broad scope that directly impacts both our customers and the business.
- Learn and Grow with Us through our Learning & Development initiatives, which include clear development plans and mentorship programmes designed to support your career progression.
- A Culture of Connection defines us. We’re a passionate, diverse and collaborative team of 800+ Catawikains and 60+ nationalities, all coming together to build a one-of-a-kind marketplace. We foster an inclusive and queer-friendly work environment, committed to making every Catawikian feel welcomed and empowered. Whatever your story, we encourage you to bring your unique perspective to our team.
- Celebrate Life’s Moments with us at Catawiki. When you join us, you’ll receive a €100 Catavoucher, and on each birthday, you'll get a €50 Catavoucher to celebrate. Enjoy an extra day off each year to "Pursue Your Passion". We also recognise significant work anniversaries (3, 5, 8, 10 years) with additional time off, plus extra leave for life’s big moments like marriage, engagements, or moving house.
Please note that benefits can vary by location. For specific information regarding what’s available in your country, please consult your recruiter.
Our Offices and Way of WorkingOur vibrant offices in Amsterdam, Paris and Lisbon are designed to inspire and connect. Most Catawikians are within commuting distance of one of our offices and enjoy the flexibility of a hybrid work model. This means we typically ask you to be in the office 2 out of 5 days, roughly 40% of your working time, to collaborate and connect with your colleagues. Of course, if the job description specifies that the role is 100% remote—such as for certain expert or sales positions—then that arrangement will apply.
Interested?Apply directly with an English CV and cover letter by submitting your information at the bottom of this page. By submitting your application you agree to .
If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
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