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The market that we operate in is constantly evolving, expanding across channels & creating new avenues for growth. Our success will be based on our ability to unlock these opportunities, address new challenges & inspire our consumers.
We are looking for an Activation Specialist to join our Omnichannel team that is focussing on e-commerce and premium retail. In this role, you will be tracking & optimizing the activations across these end consumer channels for our Northern European cluster (BNL & Nordics). You will be working with the commercial teams and internal stakeholders, like Marketing & Finance. Your ability to manage a holistic view of our activations across markets and players is key to accelerating our business and growing our brands in these channels.
Key Responsibilities- Coordinating & tracking our marketing & promotional planning for our e-commerce & premium retails channels
- Creating a holistic overview & calendar to drive alignment & optimizations
- Aligning activations with internal stakeholders, like Finance and the Brand teams
- Leading the booking & tracking of budgets tied to activations
- Optimizing the effectiveness and ROI of our activations
- Developing stronger or new activations based on insights, trends & best practices
- Tracking & reporting on trends, market developments & competition
- Working closely with regional and global teams
- Bachelor/Master degree in a relevant field;
- Relevant working experience;
- Strong coordinating skills;
- Able to look at the big picture, while having an eye for detail;
- Clear, collaborative communicator;
- Very strong stakeholder management;
- Think & act like a start-up mentality: entrepreneurial and high ownership;
- Energized by dynamic environment;
- Fluent in both written and spoken English.
- Affinity with Beauty. Prior beauty category experience is a plus, but not a pre-requisite;
Wella Company is one of the world's leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.
