Website Manager

4 weken geleden


Amsterdam, Noord-Holland, Nederland Accell Group Voltijd

About the Role

The Website Manager will be responsible for overseeing the development and maintenance of multiple branded websites within the Accell Group portfolio. This role requires a strong understanding of web development, digital marketing, and content management.

Key Responsibilities

  • Website Ownership: Ensure the consumer journey on the website is seamless and aligned with brand guidelines.
  • Content Management: Publish and update content across various web pages, including text, images, and multimedia elements.
  • Product & Dealer Information: Update product and dealer information as needed, including publishing new products and dealer partnerships.
  • Merchandising & UX: Monitor performance metrics and user feedback to identify areas for improvement in navigation, layout, and functionality.
  • Technical Troubleshooting: Address technical issues promptly, coordinating with developers or IT support to resolve any website-related problems.
  • Feature Development: Work with the Product Owner(s) to feedback on new feature development, enable user testing, and more.
  • Reporting & Analysis: Monitor performance against targets on soft KPIs, surface actionable insights, and create a data-driven roadmap to improve performance.
  • Security Management: Maintain website security measures, including regular backups, software updates, and vulnerability assessments, to protect against cyber threats and ensure data integrity.
  • Collaboration: Work closely with cross-functional teams, including marketing, design, and IT, to align website strategies with broader organizational goals and initiatives.
  • SEO Webmaster: Collaborate with the SEO specialists and development team to ensure the website is managed in line with technical SEO best practices.

Your Stakeholders

  • The Branding Team: Ensure the marketing calendar and branding ethos are reflected on the website.
  • The Technical Teams: Collaborate with internal and external teams to ensure the website is functional.
  • The Data Team: Ensure the right level of data is available to inform decisions.
  • The Digital Marketing Team: Ensure the website supports the trafficking strategy and vice versa.

About Accell Group

Accell Group is a leading developer, producer, and marketer of bicycles, parts, and accessories in the middle and upper segment of the market. With well-known brands such as Batavus, KOGA, Sparta, Haibike, Winora, Raleigh, Lapierre, Ghost, and Van Nicholas, Accell Group is a market leader in Europe. We believe that people have the power to change the world and are committed to creating high-quality, high-performance, cutting-edge products driven by the continuous exchange of know-how and craftsmanship.

What We Offer

  • The possibility to work partly remote.
  • A good salary appropriate to your knowledge and experience.
  • 28 vacation days based on full-time employment.
  • Travel allowance.
  • Pleasant and informal working atmosphere.
  • Plenty of individual learning and development opportunities.
  • Home working allowance and flexible working hours.
  • Attractive staff discount on bikes and bike accessories and bike lease arrangement.

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