Senior Brand Manager Specialized Paediatrics Benelux, Allergy Category
2 weken geleden
We are seeking a highly skilled and experienced Senior Brand Manager to lead our Allergy Category in Benelux. As a key member of our marketing team, you will be responsible for developing and executing strategic plans to drive business growth and achieve category and brand targets.
Key Responsibilities- Develop and implement marketing strategies to drive business growth and achieve category and brand targets
- Lead cross-functional teams to execute marketing plans and campaigns
- Analyze business dynamics and propose ways to strengthen brand plans from a healthcare perspective
- Identify new opportunities to drive the portfolio and manage innovation plans and projects
- Develop impactful marketing plans and campaigns, including MCE and mid- to long-term category and brand strategies
- Support improvement of the P&L for the paediatrics category and realize market share targets
- Optimize the Value Chain along the patient and customer journey, leveraging differentiating innovation beyond the product
- At least 5 years of experience in a marketing function
- Experience in working within cross-functional teams and managing and influencing diverse stakeholders
- Ability to cope with complex environments and projects and grasp complex matters quickly
- Affinity to nutrition and health and enjoyment of positively influencing people's health and wellbeing
- Curiosity and eagerness to learn about the type of business and products we have
- Ability to create insights-based communication in a visually attractive manner and with clear messaging and link to the strategy plans
- Experience with MCE or digital campaigns is a preference
- Be ambitious, proactive, pragmatic, self-starter with ability to take ownership
- Have a good balance between strategic thinking and hands-on execution
- Enjoy working in a cross-functional environment
- Be fluent in English and Dutch (must have), French (nice to have)
Danone is a unique and fast-paced company that offers opportunities to learn and grow working with some of the best-known brands in the world. We are committed to building a diverse and inclusive team and offer a competitive salary and yearly bonus, a premium free pension, and great discounts on health insurance and Danone products.
We understand the importance of flexibility and offer 30 days of annual leave (with the opportunity to purchase more) and a hybrid working environment, where you can work either from home or from one of our People Hubs.
We are proud to be a B-Corp certified company, meeting the highest verified standards of social and environmental performance, transparency, and accountability in everything we do.
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