Head of Trade Marketing Specialist

5 dagen geleden


Amsterdam, Noord-Holland, Nederland Pernod Ricard Voltijd

Pernod Ricard is a leading company in the wine and spirits industry, with a portfolio of prestigious brands such as Absolut Vodka, Chivas Regal, and Jameson Irish Whiskey. We are seeking a highly skilled and experienced professional to join our team as a Head of Trade Marketing Specialist.

The successful candidate will be responsible for developing and executing brand strategies across all channels in the Netherlands, working closely with the Marketing team. This role will serve as a vital communication link between the sales and marketing departments, ensuring that brand strategies are effectively translated into actionable channel plans.

The Head of Trade Marketing Specialist will be responsible for:

  • Developing channel plans in synergy with the marketing plan, in close collaboration with Brand Managers, Field Sales Managers, and Key Account Managers.
  • Strategically challenging local brand plans to ensure they meet the needs of the Dutch market.
  • Defining the entire trade marketing plan, working with the team to beat the market and support sell-out, trial, and brand engagement.
  • Ensuring flawless communication between departments and leading transversal meetings to create channel activations and follow-up.
  • Being a key stakeholder in transversal processes such as brand plans, beyond budget, business performance reviews, pre-forecasting sessions, and taskforces.
  • Ensuring brand activations are well executed in different channels.
  • Supporting Brand Managers for local activations when needed, and serving as a local contact for key agencies.

The ideal candidate will have a Bachelor's degree in Marketing, Business, or Economics, with a minimum of 5 years of experience in a similar role in an FMCG environment. They will be fluent in English, with Dutch being highly recommended. The successful candidate will be solution-oriented, results-driven, creative, and entrepreneurial, with strong brand sensitivity and a passion for trends and consumer understanding.

Pernod Ricard offers an excellent salary, attractive bonus scheme, and 30 holiday days per year, as well as training opportunities and staff discount on our beautiful portfolio. We are an international working environment with an office in Amsterdam, and we encourage employees to be unique and passionate about our brands, industry, and attitude.


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