Senior Marketing Manager

4 weken geleden

Amsterdam, Noord-Holland, Nederland Oracle Voltijd

Job Summary:

Oracle's EMEA Applications Marketing team is seeking a highly skilled Marketing Manager to lead the front line of our field engagement activities. The ideal candidate will have a proven track record in delivering multi-channel marketing campaigns and events within a B2B organization.

Key Responsibilities:

  • Plan and execute marketing campaigns using the full marketing mix to build awareness, generate new business leads, or progress prospects through the funnel.
  • Drive regional allbound C360 submissions, including quick serve, region-specific events, and local activity/asset needs.
  • Support outbound call campaign execution with messaging and touch plan support and enablement.
  • Collate and maintain regional calendar of marketing activities, including with Partners, Corporate Events, and PR.

Campaign Analysis and Reporting:

  • Review the performance of regional campaigns across all channels with marketing management. Provide detailed analysis and commentary, make recommendations, and implement changes where necessary to ensure lead targets are met.
  • Forecast and monitor ongoing lead attainment against target and work with the wider Marketing team to recommend appropriate actions to achieve and exceed expectations.
  • Provide sales leaders with program reporting and execution metrics.

Stakeholder Management and Communication:

  • Form direct and collaborative relationships with sales stakeholders, ensuring sales priorities are met within all marketing campaigns and activities.
  • Work with BDMs to understand regional GTM segmentation and sales plays to feed into campaign planning, segmentation, and monitoring.
  • Develop and deliver campaign briefings and provide the necessary information and support to the relevant sales reps to ensure each campaign is a success.
  • Work closely with COO/Business Development and Sales teams to plan activity, report on campaign performance, and obtain feedback.
  • Manage third-party vendors and publishers to maximize reach and campaign effectiveness.

Qualifications:

  • Marketing qualifications (preferable)
  • Minimum 5 years' experience in the delivery of multi-channel marketing campaigns and events within a B2B organization. Software and technology experience is a plus.
  • Excellent written and oral communication skills. Business-level English is a must alongside a second European language.
  • Attention to detail, follow-through, and deadline compliance.
  • Strong project management skills.
  • Experience within a high-growth company, with a focus on volume and velocity in demand generation.
  • Experience of working with complex teams and across multiple geographies and cultures.
  • Dutch native/fluent speaker.

Note, relocation is not offered with this role.

Career Level - IC3

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