Product Marketing Manager, Cybersecurity Expert
7 dagen geleden
**About Acronis**
Acronis is a world leader in cyber protection, empowering individuals and businesses with cutting-edge technology that enables them to monitor, control, and protect the data that their businesses and lives depend on.
**Job Summary**
We are seeking a highly skilled Product Marketing Manager with cybersecurity expertise to join our team. As a key player in our product marketing team, you will lead our marketing messaging, positioning, product marketing plan, and GTM execution for our Security solutions.
**Key Responsibilities**
- Develop and execute a marketing plan for our Security solutions, working closely with our Product Management team and cross-functional teams.
- Be a key partner to our marketing campaign leads, ensuring our product is covered in our various global and regional marketing campaigns.
- Help create and maintain the core product marketing collateral, web, and sales enablement toolset.
- Bring market and competitive intelligence, targeting, and segmentation information into your plan, and share it with your Product colleagues.
- Build productive relationships with our sales teams, supporting their efforts and soliciting their feedback on sales tools, messaging, and partner/customer pain points and competitors.
- Be a public-facing representative for our product, completing technical training and conducting live demos, presenting our product when called upon, and engaging with partners and customers directly to solicit their feedback and experiences.
**Requirements**
- 5+ years of product marketing experience within the B2B IT industry, with time at an established high-tech company.
- Have supported a security solution in areas such as anti-malware, endpoint detection and response (EDR / MDR / XDR), or email security. Experience marketing security products delivered in a SaaS, consumption-based, multi-tenant model.
- Broad IT management technical domain in vulnerability management, cybersecurity, and endpoint management required.
- Knowledge of both provider and business customer SMB through Enterprise IT environments, with specific experience working with MSPs highly desired.
- Ability to dive deep into technology and to convey complex ideas simply and clearly in written and verbal formats, including public speaking, demos, and content development.
- Experience working across tech and business teams, representing the voice of the partner and customer, and finding creative ways to engage and get feedback from the customers.
- High energy and enthusiasm – the type that is contagious with its potential.
- Some travel to events and meetings, including to international locations, may be required but is expected to be under 20% and in accordance with company health and safety policies.
- US English fluency with exceptional written, verbal, and presentation creation skills in your native language required.
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