Marketing Officer

Introduction

Are you ready to put your content creation and digital marketing skills into practice? Are you keen to contribute to organisations with a positive impact? We are looking for a Marketing Officer on a 6-month temporary contract to cover the absence of one of our team members.

Job description

In this temporary role, you will be responsible for implementing and optimising online marketing efforts for Rotterdam School of Management, Erasmus University's commercial Open and Customised Programmes. Our aspiration is to continue being a leading business school in Europe offering corporate education while being a force for positive change.

To help achieve this, we need a skilled and motivated self-starter who can support and execute our marketing strategy during the absence of one of our Marketing Officers. You will join our international marketing team, consisting of marketing managers and fellow officers, and work closely with our Sales and Programme Management teams.

Your daily activities and responsibilities include:

Content creation:

• Create and coordinate marketing materials and content with internal stakeholders and external partners.
• Ensure brand consistency across all marketing collateral.
• Develop and publish engaging content for social media, email marketing, and other digital channels.
• Produce and manage content such as videos, podcasts, white papers, and photography to support lead generation and conversion.

Campaign planning and evaluation:

• Execute and monitor online and offline marketing campaigns.
• Track performance metrics (ROI, CPL, conversion rates, engagement) and identify optimisation opportunities.
• Align campaigns with Sales teams to support lead conversion.
• Coordinate webinars and virtual information sessions.

Collaboration:

• Collaborate with our marketing agency to optimise the online customer journey and media mix.
• Work closely with Sales, Business Consultants, and Corporate Communications to ensure alignment across initiatives.

Job requirements

To be successful in this temporary role, you bring:

• A bachelor's degree or equivalent through experience.
• At least three years of experience in a digital marketing position.
• Experience in marketing data analysis, data-driven marketing, and statistics is a strong advantage.
• Excellent verbal and written communication skills in English; Dutch is strongly preferred.
• The ability to adapt and learn quickly, work independently, and turn ideas into action.
• Strong attention to detail, analytical and problem-solving skills, and organisational sensitivity.
• Ability to present complex data insights to non-technical stakeholders.
• Ability to work effectively under pressure, managing multiple projects simultaneously while maintaining high standards.
• Experience with systems such as Adobe Creative Suite, CMS (Typo3), CRM (Microsoft Dynamics 365), and email marketing tools (ClickDimensions). Experience with Google GA, Semrush, PowerBI, and/or Looker is an advantage.
• Photo editing and graphic design skills are preferred but not required.

Employment conditions and benefits

You will join an ambitious, international, and dynamic environment, competing with top business schools in Europe. During this temporary assignment, you'll be part of a close, innovation-driven team on a vibrant university campus.

You will also receive:

• A salary between €3,500 - €4,000 gross per month (full-time, excl. holiday allowance), depending on education and experience.
• 25 holidays and 12 ADV days (pro-rated for the duration of the contract).
• Variable end-of-year performance bonus.
• Travel cost reimbursement and working-from-home allowance (NS business card possible).
• Discount on Erasmus Sport membership.
• Access to GoodHabitz and OpenUp platforms.
• Regular team events and social activities.
• Participation in our collective pension scheme (premium paid by RSM; voluntary employee contribution optional).

Employer

Rotterdam School of Management, Erasmus University Rotterdam (RSM BV) is one of Europe's most international and innovative business schools. Its primary focus is to develop business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. RSM BV is privately funded and providesa first-class portfolio of MBA and executive programmes with an international team of 150 staff working from the university campus in Rotterdam.

RSM BV offers an environment where the staff is encouraged to embrace change as a challenge in helping the organisation reaching its goals and those of its students. The working atmosphere at RSM BV is informal and communication lines are short. Being an independent and commercial company within the Erasmus University, the situation of RSM BV is sometimes complex and challenging. At the same time the company itself it small enough to maintain personal contacts and be able to have an overview of what's going on throughout the organisation. The environment is culturally diverse and very international.

RSM BV is located in a pleasant and relatively small office, based at the Erasmus University campus in Rotterdam. It's a lively environment, with students, staff and different companies and restaurants. The office is easy to reach by public transport as well as by car.

RSM BV is an equal opportunity employer and explicitly encourages applications from candidates of all genders, ethnicities and nationalities. RSM BV values internal mobility; therefore internal candidates are strongly encouraged to apply. For more information, please visit the RSM BV website:

Applying

If you see yourself as a person who thrives by working in a innovating, stimulating, international and growing environment and you recognise yourself as a qualified candidate for this vacancy, please click on the application button on this page and send your CV and covering letter (in English) to Ms. Saskia Piercy, HR Advisor, Rotterdam School of Management BV, Erasmus University

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