Global Events Marketing Specialist
15 uur geleden
About BlueRock TMS
BlueRock TMS is a leading international Transportation Management System (TMS) vendor, recognized by Gartner for providing a complete operative and analytical SaaS platform. We are dedicated to simplifying logistics and creating more sustainable transportation networks for global shippers, contract logistics providers, and last-mile distributors. With a rapidly growing global presence and backing from top-tier investors, we are on an ambitious trajectory to become the global market leader in TMS and analytics solutions.
The Role: What's the mission
We are looking for a dynamic and strategically-minded
Global Events, Community, and Partner Marketing Specialist
to amplify the BlueRock TMS brand and accelerate pipeline generation worldwide. You will work closely with the sales teams on choosing the right events and tradeshows and collaborate with the digital marketing team to attract the right customers and prospects to the events.
This is a high-impact role at the intersection of our global events calendar, our growing customer community, and our expansive partner network. You will be instrumental in creating high-quality, memorable experiences that drive engagement, thought leadership, and business results across key markets.
What you'll be doing
1. Global Events Strategy & Execution
- Own the Global Events Calendar:
Strategically select, plan, and execute a mix of industry trade shows, proprietary customer/partner events, and webinars across Europe, North America, and other key growth regions. - Logistics and Management:
Manage all aspects of event coordination, including vendor relationships, budget tracking, booth design, contract negotiations, internal stakeholder coordination, and pre/post-event communication. - Pipeline Generation:
Collaborate closely with the Sales and Business Development teams to design and execute lead-capture strategies that ensure a high ROI from every event. - Content Curation:
Work with Product Marketing and Content teams to develop compelling messaging, presentations, and demo experiences tailored for each event audience.
2. Customer Community Development
- Community Engagement:
Lead marketing initiatives to foster a thriving, active global
BlueRock TMS user and customer community
(both online and in-person). - Customer Advocacy:
Design and manage programs to identify and empower customer advocates, generating compelling case studies, testimonials, and referral opportunities. - Product Feedback Loop:
Help facilitate the capture and organization of community feedback to inform product development and prioritize customer needs.
3. Partner Marketing Enablement
- Joint Marketing Campaigns:
Collaborate with strategic technology and channel partners to develop and execute co-branded marketing activities, including joint webinars, case studies, and partner-led events. - Partner Enablement:
Create marketing collateral, sales tools, and presentations to enable our partners to effectively promote and sell the BlueRock TMS solution. - Ecosystem Growth:
Design and run campaigns focused on recruiting new, high-value partners into the BlueRock TMS ecosystem.
Who You Are (Qualifications & Mindset)
- Experience:
[3+ years] of professional experience in Marketing, with a strong focus on B2B
Events, Community Management, or Partner Marketing
, ideally within the SaaS, Logistics, or Supply Chain Technology sector. - Global Mindset:
Proven ability to manage projects and stakeholders across different time zones and cultural contexts.
Willingness to travel globally
for events as required. - Strategic & Execution Excellence:
The ability to think strategically about marketing goals while maintaining a keen eye for detail and flawless execution. - Communication:
Exceptional written and verbal communication skills; comfortable presenting to internal teams and external audiences. - Tech Stack Proficiency:
Experience with CRM (HubSpot), Marketing Automation and event management platforms is a plus. - Education:
Bachelor's degree in Marketing, Business, Communications, or a related field.
Why join Bluerock TMS?
- Impact:
Be a core player in a scale-up with the ambition to become a global market leader, making a tangible impact on our international growth. - Innovation:
Work with a cutting-edge, analyst-recognized product in the dynamic, essential logistics and supply chain industry. - Culture:
Join a diverse, international team where collaboration, critical thinking, and a shared passion for simplifying logistics are in our DNA. - Growth:
We offer competitive compensation, professional development opportunities, and the chance to rapidly expand your career alongside our business.
Ready to Accelerate Our Growth?
If you're excited by the challenge of building a growth engine from the ground up and see yourself in this description, we want to hear from you
- Apply:
Click the "Apply" button to join our talent pool, you're officially on our radar - Initial Contact:
If we see a potential match, we'll invite you for a short video call to get to know each other. - Interviews:
Through a series of interviews, we'll explore how we can create a win-win by learning more about each other. - Offer:
If it's a match, you'll receive a job offer and can prepare for an exciting journey with BlueRock TMS
BlueRock TMS is an equal opportunity employer. We take pride in our diverse workforce and inclusive workplace. Within our small team of open-minded professionals, we foster the kind of engaging learning environment you've been looking for
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