Marketing Communications Specialist
3 weken geleden
Responsibilities
:Keep abreast of industry trends, competition, and new opportunities, using this knowledge to inform marketing strategies and campaigns.
Serve as a marketing subject matter expert, supporting sales, marketing, and product stakeholders through the development and execution of go-to-market programs.
Support sales enablement functions, including workshops, industry events, account planning, ABM, demand generation programs, product training, and messaging/collateral development.
Drive investment of marketing resources towards areas of highest priority, including research, tools, market segments, geographies, and marketing tactics.
Produce segmentation, targeting, and positioning reports, and assess and recommend segment-to-channel mapping and prioritization for target accounts.
Responsible for producing content for the company’s website, blog, magazine, Tranzact platform, social media, and other channels.
Engage closely with sales teams to ensure campaign adoption, generate leads, and drive sales.
Manage marketing budgets, tracking and reporting on campaign success and progression.
Rewards
Competitive compensation including annual incentive plan
Hybrid working
Excellent benefits including health and disability insurance
Generous paid time off policy including 25 days paid holiday, one floating day and two volunteer days per annum
15 days of RTT (reduced working time)
Luncheon vouchers contribution
Activities organised by the works council
Employee assistance programmes including mental health, wellbeing and medical support
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