Sr. International Digital Marketing Specialist

3 weken geleden

Amsterdam, Nederland Lucid Voltijd

Responsibilities

: Work with the Marketing team to develop and execute digital marketing campaigns in French. Conduct keyword research in French and understand the local SERP landscape. Identify new SEO optimization opportunities and content insights that are locally relevant. Scope link building opportunities and perform outreach efforts with a focus on French websites. Help scale PPC campaign expansion and localization, providing local insights, building keyword lists and optimizing ad copies. Perform local market research and competitor analysis to identify new acquisition growth opportunities. Monitor market specific performance metrics and support with regional reporting.

Requirements:

Native fluency in French. Bachelor's degree in progress/completed with strong academic performance. A growth mindset: willingness and ability to learn about digital marketing. Analytical skills to be able to work with large amounts of data and translate into actionable strategies. Strong interpersonal skills and the ability to build/maintain relationships at every level. Exceptional organizational skills and the ability to prioritize multiple tasks with excellent attention to detail. Ability to problem solve and take initiative with minimal guidance. Ability to provide, receive, and incorporate constructive feedback. A+ team player

Preferred Qualifications:

Degree in Marketing. Experience copywriting in French. HTML, CSS, and experience working with a content management system. Experience with SEO tools (Ahrefs, Moz, Hunter.io, Search Console); Experience with digital advertising, A/B testing and email marketing. Experience creating, manipulating and extracting insights from Tableau dashboards; Experience analyzing large data sets. Mastery of spreadsheets and analysis functionality. Experience running successful link-building campaigns through email outreach, vendor management, relationship building

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