Strategic Marketing Director
5 maanden geleden
Strategic Marketing Director - B2B Health & Nutrition Ingredients
Job Category: Marketing Work Location: Hybrid Office Location:Gorinchem, NL
Job Type: Full Time Job ID: 4737At Corbion, we exist to champion preservation in all its forms, preserving food and food production, health, and our planet.
The ecosystem at Corbion, is built around industrial fermentation and we exist to champion preservation in all its forms, preserving food and food production, health, and our planet: sustainability is at the cornerstone of everything we do.
In the business Unit Health & Nutrition we invest to grow our business in sustainable nutrition and healthcare ingredients:
We are the largest supplier of Omega 3 Ingredients for Human and Animal nutrition based on Algae fermentation.
We develop innovative natural & active nutrients for animal and human nutrition,
We develop highly specialize resorbable polymers for the medical and pharmaceutical industry.
We supply pharmaceutical grade lactic acid and derivatives for usage in renal care.
This is a fast and high growth business unit with an exciting innovation & product development pipeline.
As our Strategic Marketing Director H&N, you design and lead the strategic marketing vision and direction with the goal of enhancing H&N/Corbion's position in the market. You drive and lead the marketing policies, programs and systems to provide strategic direction to other departments and align global business plans with organizational objectives. All with the objective of boosting growth, profitability and increasing customer loyalty of the H&N business unit.
You serve as a leader to a dedicated H&N Marketing team, and you report to the President H&N.
Key responsibilities
Develop and implement the H&N marketing strategy in collaboration with the EVP H&N and other MT members.
Drive and develop powerful market intelligence with strategic business partners, develop a deep understanding of H&N Market all along the value chain. Identify and share market trends and related H&N opportunities and threats. Identify the next opportunities/market segment.
Develop and manage processes & tools to identify, strengthen and communicate H&N Value Proposition. Support new product launches with input.
Lead, develop and continuously improve marketing dashboard for monitoring growth.
Leading/driving all MarCom activities (campaigns, projects for brand awareness, external media coverage, relationships with external partners, compliance standards), and drive internal communication in H&N.
Build strong long-term relations with key internal and external stakeholders in order to achieve the strategic targets.
Ensure highly engaged employees and inclusive teams within the department. Maintain a work climate that attracts, retains and motivates employees by recruiting, training, developing, supervising, and guiding top qualified employees.
About you
We are looking for a highly senior strategic marketing professional who meets the following qualifications:
Academic technical background in Marketing and/or relevant Science or MBA
15+ years of experience in B2B strategic marketing in the medical, pharmaceutical, nutraceutical and/or nutritional ingredients industry
The ability to create/build AND execute a marketing strategy
Knowledge and experience with marketing of Nutraceutical and or Health ingredients
Affinity with Human Nutrition
Broad marketing knowledge
Strong business acumen
Data driven
Project and change management skills
Strong communication skills
Fluent in English
About Corbion
Corbion is the global market leader in lactic acid and its derivatives, and a leading supplier of emulsifiers, functional enzyme blends, minerals, vitamins, and algae ingredients. We use our unique expertise in fermentation and other processes to deliver sustainable solutions for the preservation of food and food production, health, and our planet. For over 100 years, we have been uncompromising in our commitment to safety, quality, innovation and performance. Drawing on our deep application and product knowledge, we work side-by-side with customers to make our cutting-edge technologies work for them. Our solutions help differentiate products in markets such as food, home & personal care, animal nutrition, pharmaceuticals, medical devices, and bioplastics. In 2023, Corbion generated annual sales of €1,443.8 million and had a workforce of 2,727 FTE. Corbion is listed on Euronext Amsterdam. For more information: www.corbion.com
Corbion does not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers. All candidates must be submitted by approved Corbion vendors who have been expressly requested to make a submission by our Talent Acquisition team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Corbion Talent Acquisition team and such candidate was submitted to the Corbion Talent Acquisition Team.
Job Segment: Nutrition, Medical, Pharmaceutical, Medical Device, Network, Healthcare, Science, Technology
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