Research Manager
3 weken geleden
About us and the job
Founded in 2014 in the Netherlands, Beatgrid is the leading cross-media ad effectiveness measurement currency. Through all new cutting-edge cross-platform measurement technology, we eliminate guesswork in ad measurement and redefine how brands understand cross-media effectiveness. Using our proprietary single-source, person-based technology, we track actual ad exposures across TV, CTV, BVOD, digital, audio, and social—without reliance on outdated solutions such as IP-matching or modeled assumptions. Our Automatic Content Recognition (ACR) and Geofencing technology deliver deterministic, privacy-first insights, directly linking ad exposure to brand impact. Trusted by Amazon Ads, Google, McDonald’s, P&G, and Unilever, Beatgrid is reinventing the future of advertising with a new standard for cross-media measurement—driving clarity in an increasingly fragmented media landscape.
We are looking for a Research Manager who will design, manage, and analyze cross-media advertising projects, both internal and external. You will also play a key role in client-facing interactions, requiring outstanding communication skills and the ability to independently write, analyze, and present research findings and advertising insights.
Responsibilities
Research Design and Delivery
- Support survey fieldwork and passive measurement operations.
- Design, manage, analyze, and deliver research reports, including visualizations, summaries, and client recommendations.
- Ensure high-quality cross-tab summary reports with charts, conducting quality assurance checks on data prior to report creation.
Performance Benchmarking and Insights
- Develop performance benchmarks based on industry standards and client-specific requirements to measure and optimize advertising campaigns.
- Streamline data analysis into actionable advertising insights to enhance clients' advertising plans and campaigns.
Client Engagement and Support
- Collaborate with the Sales team to drive client acquisition and retention efforts, including participating in client meetings and presenting deliverables (reports and data insights) to clients.
- Provide support in positioning projects and delivering insights that align with client objectives.
Cross-Functional Collaboration
- Act as a liaison between Data, Product, Sales, and Operations teams to ensure seamless communication of project objectives, study designs, and deliverables.
- Contribute to the refinement, testing, and execution of the company’s product strategy, aligning it with client needs and market trends.
About you
What we are looking for
- Comprehensive understanding of the media landscape and in-depth knowledge of media effectiveness.
- Bachelor’s degree or higher in Marketing, Business, Statistics, or a relevant field.
- Demonstrated ability to independently design, execute, and deliver complex market research or insights consultancy projects, showcasing expertise in developing actionable recommendations from data-driven analysis.
- Strong analytical skills with the ability to extract insights from complex data sets.
- Advanced report writing skills, delivering actionable recommendations to clients.
- Exceptional communication and presentation skills.
- Proven ability to manage multiple projects simultaneously and meet tight deadlines while maintaining a strong client service orientation.
- Proficiency with survey tools and data analytics software (e.g., SPSS).
- Expertise in MS Word, Excel, and PowerPoint.
What could help
- Experience with passive measurement operations and cross-media analytics.
- Familiarity with advanced visualization tools or platforms.
- Background in working with international or high-profile clients.
- Knowledge of industry benchmarks and advertising performance metrics.
Soft Skills
- Proactive: Continuously seeks opportunities to improve knowledge, develop skills, and adopt best practices.
- Receptive: Open to receiving constructive feedback and using it as a tool for growth.
- Driven: Demonstrates a results-oriented, "get-things-done" mentality to deliver outcomes effectively.
- Collaborative: Possesses strong communication and interpersonal skills to build effective relationships and foster teamwork.
- Committed: Embraces and upholds industry best practices to ensure quality and consistency.
- Detail-Oriented: Ensures accuracy and thoroughness in deliverables.
Who should apply?
While we’ve designed this role with an experienced medior or senior-level professional in mind, we value potential and talent above all else. If this opportunity excites you and aligns with your skills, we’d love to hear from you; don’t hesitate to apply
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