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Marketing Strategy Manager

1 maand geleden


Utrecht, Nederland Inhousify Voltijd

**About iwell**
At iwell, we are committed to providing clean and affordable energy for all. We aim for cleaner air, water, and a healthier planet through a sustainable power supply. Frustrated by slow institutional progress, we've taken action to build a sustainable energy infrastructure. By using business as a force for good and integrating sustainable goals with smart battery storage solutions, we are transforming Europes energy landscape from centralized, fossil-fuel dependence to a local, clean, and dynamic systemone building at a time.

**The Role**
iwell is scaling fast and is expanding to multiple European countries in the coming 3 years. Our goal is to become the leading player in dominant European Markets. We are the market leader in The Netherlands, and are building native teams in Germany, Belgium and the UK. And we are just getting started

As our Marketing Strategy Manager, you are responsible for creating and aligning the marketing strategy externally and internally to realize our European ambitions. In this allround key marketing position you will inspire based on vision, passion and ambition. You love working all-round and will have the main responsibility to ensure that our innovative product is successfully positioned and marketed in a way that resonates with the target audience, driving both European adoption and overall revenue growth.

**Key responsibilities**:

- You will obtain valuable market-insights, hands-on build and implement the new value propositions and will implement marketing
- communications plans for our different target groups;
- Endorsing iwells vision whilst hands-on developing and implementing a professional segment approach and making continuous recommendations for optimization;
- Provide our sales partners with the tools, content, and training needed to effectively sell the product all over Europe;
- Work closely with teams like product management, sales, and operations to ensure that the product is well understood and promoted across all relevant channels;
- Remain at the forefront of marketing tools and tactics with understanding of marketing tools including digital, social, online, trade shows, events etc.

**Requirements**:

- You have completed a masters degree;
- You have 5+ years of experience with building and implementing B2B (external) marketing strategies;
- You are all-round and have a proven experience in a scale-up environment;
- You have strong analytical skills and the ability to make data-driven decisions;
- You know which marketing tools (trade shows, content, PR) can contribute to iwells ambitions;
- You have an excellent command of the English language (a fluency in Dutch would be preferred).

**We care**
- 30 days yearly holiday, to rest and recharge.
- SAR - Share Appreciation Rights.
- Annual company holiday.
- Annual budget for personal development.
- A spacious office with a great atmosphere and all the comforts you need.
- Meaningful work contributing to a more sustainable future.

**How we hire**
2. Screening call. If you seem like an iweller-in-the-making, well invite you to a screening call so we can learn more about each other.
3. Are you the one? Youll have two or more interviews. And well also assess the specific skills youll need.

**Do we have your attention?