Senior CRM Professional

4 dagen geleden


Veendam, Groningen, Nederland Pabo Voltijd

About the Role

We are seeking a seasoned CRM marketer to develop the CRM strategy for our international brands, including EasyToys and Adam et Ev. The ideal candidate will set up, update, and optimize customer journeys, ensuring impactful and memorable interactions.

Key Responsibilities

  • Leverage data and customer insights to identify specific audiences and create segmented email marketing campaigns.
  • Contribute to A/B testing roadmaps to improve performance and relevance of communications.
  • Collaborate with stakeholders to develop a data-driven CRM strategy.

Requirements

  • 3-5 years of experience in CRM marketing.
  • Proficiency in email platforms (e.g., Klaviyo, DeployTeq) and Google Analytics 4.
  • Strong analytical skills and understanding of statistical methods and A/B testing.
  • Excellent communication skills in English, with knowledge of Dutch a plus.


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