Senior CRM Strategist

3 weken geleden

Veendam, Groningen, Nederland Pabo Voltijd

Career Opportunity: We are seeking an experienced CRM marketer to develop our CRM strategy for national and international brands, including EasyToys and Adam et Ev.

Key Responsibilities:

  • Developing the CRM strategy for multiple brands.
  • Setting up, updating, and optimizing customer journeys.
  • Creating compelling lead generation campaigns.
  • Leveraging data and customer insights to target specific audiences.
  • Providing input into A/B testing roadmaps.

Requirements:

  • 3-5 years of CRM marketing experience.
  • Proficiency in email platforms (e.g., Klaviyo, DeployTeq) and Google Analytics 4.
  • Basic knowledge of HTML.
  • Strong understanding of statistical methods and A/B testing.
  • Excellent communication skills in English.

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