Marketing Director
3 dagen geleden
Marketing Director
About the Role:We are seeking a skilled Marketing Director to lead our Performance Marketing efforts. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive business growth.
Responsibilities:- Lead a high-performing team, fostering a culture of excellence and results-orientation.
- Define target customer segments and create marketing strategies to reach them.
- Acquire new subscribers through various marketing channels, with a focus on performance-driven channels.
- Evaluate marketing performance using key performance indicators (KPIs) and adjust strategies accordingly.
- Support the launch of new products and services.
- Collaborate with the executive team to develop a long-term performance strategy for Creative Fabrica.
To succeed in this role, you will need:
- At least 7 years of experience in operational marketing, including 5+ years of managing teams.
- A proven track record of driving customer acquisition and retention in a B2C subscription-based business.
- Experience in owning and allocating marketing budgets efficiently, optimizing ROI on marketing spend.
- Strong understanding of digital marketing channels, including SEO, SEA, affiliates, referrals, and email marketing.
- Knowledge of marketing analytics, attribution, and channel measurement.
- Proficiency with Google Analytics, Amplitude, and marketing automation platforms.
The ideal candidate will possess:
- Leadership skills, including attracting and retaining top talents.
- Strategic thinking, with a focus on long-term results.
- Excellent communication skills, with the ability to influence across all levels of the organization.
- Adaptability and a willingness to experiment.
- A positive attitude, with a strong commitment to teamwork and collaboration.
As a member of our team, you can expect:
- Competitive compensation.
- Top-of-the-line tools and equipment.
- A beautiful office space, complete with delicious meals and access to our CF library.
- A dynamic and supportive work environment, with regular events and company trips.
Estimated salary: $120,000 - $180,000 per year, depending on location and experience.
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