Product Brand Manager
7 dagen geleden
Tussendoor Product Marketing Manager
Ben jij een marketing pro met een passie voor tussendoor producten? Wil je deelnemen aan het ontwikkelen van onze merkstrategie en communicatieplannen? Dan zijn we op zoek naar jou
Werken bij pladis Global
We zijn een internationale community met iconische merken als McVities, Godiva en Ullker. Onze collega's werken hard om onze doelstellingen te bereiken en wij zoeken naar mensen die ons helpen om onze missie te realiseren: happiness met elke hap.
De rol
Als Tussendoor Product Marketing Manager werk je nauw samen met onze senior brand manager om onze merkstrategie en communicatieplannen te ontwikkelen en uit te rollen. Je bent verantwoordelijk voor het creëren en uitrollen van de nieuwste productinnovaties in nauw samenwerking met onze R&D-afdeling.
Jouw verantwoordelijkheden
- Je ontwikkelt en implementeert onze merkstrategie en communicatieplannen voor de komende jaren.
- Je werkt samen met onze R&D-afdeling om de nieuwste productinnovaties te creëren en uit te rollen.
- Je denkt en helpt mee aan de ontwikkeling en implementatie van zowel offline als online communicatie- en activatieplannen voor de nieuwste introducties.
- Je analyseert het merk, de markt, concurrenten en de consument en weet trends door te vertalen naar nieuwe concepten en kansen voor de organisatie.
- Je werkt als allround marketeer en bent een drijvende kracht achter belangrijke en complexe projecten.
- Je treedt op als 'spin in het web' voor verschillende disciplines binnen pladis Global.
Jouw profiel
Je hebt een afgeronde universitaire studie in een commercieel vak en minimaal jaar ervaring als marketeer voor een A-merk binnen de FMCG-sector. Je beschikt over aantoonbare vaardigheden op het gebied van projectmanagement, timemanagement en stakeholder management. Je hebt kennis van portfolio ontwikkeling, NPD-processen, marketingcommunicatie, media en merkactivatie en je bent in staat om projecten te leiden en te bewaken.
Wat bieden wij?
We bieden een uitdagende baan die elke dag anders is met veel vrijheid in de uitvoering en een hoop verantwoordelijkheid. Je krijgt de mogelijkheid om je kennis en vaardigheden te ontwikkelen en je te ontwikkelen in een internationale omgeving. We bieden een marktconform salaris, afhankelijk van leeftijd en ervaring, en een pakket aan secundaire arbeidsvoorwaarden, waaronder een collectieve zorgverzekering, fietsenregeling en fitnessregeling.
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