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Digital Experience Specialist
2 maanden geleden
At Coders Connect, we're committed to delivering world-class digital experiences. We're seeking a talented Digital Experience Specialist to join our team, specializing in understanding user behavior and optimizing website performance to enhance customer journeys and drive growth.
Role OverviewThis role is a key part of our partnership with a global e-commerce innovator. As a Digital Experience Specialist, you'll dive into user behavior analysis, identifying trends and areas for website improvement to help boost engagement and conversion rates. You'll collaborate with product and technical teams, supporting the optimization of user journeys through data-driven insights, creating dashboards, and conducting A/B tests.
Key Responsibilities- User Behavior Analysis: Analyze user interactions to identify trends, pain points, and optimization opportunities for an enhanced website experience.
- Data Visualization & Reporting: Create and manage dashboards to track essential KPIs, providing actionable insights for stakeholders to make informed decisions.
- A/B Testing Support: Assist with A/B testing initiatives, helping to develop hypotheses, monitor tests, and analyze results to refine user journeys.
- Cross-functional collaboration: Work closely with product managers, developers, and other stakeholders to support data-informed improvements that align with business goals.
- Data Quality Assurance: Ensure accuracy in data collection and maintain compliance with privacy standards throughout the analytics process.
- Technical Tool Support: Contribute to the setup and optimization of analytics tools such as Google Analytics (GA4) and Tag Manager to support reliable data flow.
- Experience: 1-3 years in web analytics or product performance analysis, ideally within an e-commerce or a digital-focused environment.
- Technical Skills: Proficiency in Google Analytics (GA4), familiarity with SQL, and experience with BI tools; a keen interest in data visualization and dashboard creation is a plus.
- Analytical & Detail-Oriented: Comfortable with data analysis and eager to transform insights into tangible recommendations for website improvements.
- Team-Oriented & Communicative: Collaborative mindset, able to work effectively with cross-functional teams to support project goals.
- User-Centric Approach: Dedicated to improving the digital experience through a focus on user needs and optimization of key performance metrics.
This role offers exciting opportunities for creativity, career growth, and impactful problem-solving in the e-commerce space.
