Marketing Strategist – Demand Generation Expert
7 dagen geleden
About the Role:
As a Marketing Strategist – Demand Generation Expert at Qserve Group B.V., you will be responsible for developing and implementing demand generation strategies that drive awareness and interest in our company's services.
Key Responsibilities:
- Conduct market and customer research to provide insights and input for marketing strategy development.
- Prepare, execute, and optimize demand generation marketing campaigns, including content marketing, social media, webinars, and promoted media.
- Monitor and analyze campaign performance using key metrics such as opportunities, conversion rates, cost per lead, and revenue per lead.
- Collaborate with the global business unit and country and sales teams to align marketing activities with business planning.
- Contribute to offline marketing materials and events.
Requirements:
- Bachelor's degree in Marketing, Communication, International Business, or related fields.
- At least three years of working experience within marketing and communication.
- Experience in demand generation strategies.
- Proven track record of campaign management, content marketing, data analysis, and on- and offline marketing activities.
- Ability to work independently and recognize stakeholders' needs.
- Availability for 32 – 40 hours per week and ability to work from the Arnhem office partly.
What We Offer:
A dynamic work environment with a team of professionals, opportunities for growth and development, and a competitive compensation package.
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