Data Analytics Lead

2 weken geleden

Rotterdam, Zuid-Holland, Nederland Coolblue Voltijd
Wat doe je als Lead Data Analist bij Coolblue?

Jouw doel als Lead Data Analist is om onze marketing nog effectiever te maken. Jij bent verantwoordelijk voor het ontwikkelen van data-driven marketingstrategieën en het analyseren van marketingdata om onze campagnes te optimaliseren.

Verantwoordelijkheden:
  • Ontwikkelen van data-driven marketingstrategieën
  • Analysen van marketingdata om campagnes te optimaliseren
  • Begeleiden en coachen van een team van data-analisten
  • Werken met een brede set aan tooling, zoals dbt, Python, Airflow en BigQuery
  • Stakeholders overtuigen van je plannen en ideeën
Wat je leuk vindt om te doen:
  • Werken in een data-snoepwinkel met terabytes aan data over klantgedrag
  • Opzetten van slimme processen voor de inzet van data
  • Altijd up-to-date zijn met ontwikkelingen in datagebruik, marketing measurement en technology
  • Monitoren en evalueren van experimenten om te bepalen welk investeringsniveau tot de beste resultaten leidt
Wat je zoekt in een baan:
  • Geld
  • Ongekend goede werksfeer
  • Maandelijkse borrels en andere sociale activiteiten
  • Een fijne combinatie van kantoor- en thuiswerk
  • Reiskostenvergoeding en pensioenregeling

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