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Regional Marketing Director

2 maanden geleden

Amsterdam, Noord-Holland, Nederland WorldFirst Voltijd

About the Role

We're seeking a seasoned regional marketer to join our WorldFirst team as a Senior Marketing Manager. As a key member of our international payments business, you'll be responsible for driving customer acquisition and revenue growth across Europe, excluding the UK.

Key Responsibilities

  • Develop and execute a marketing strategy to target small to medium-sized businesses in the Netherlands and Germany engaged in cross-border trade.
  • Collaborate with the Global Marketing team to localize the regional marketing strategy, ensuring content is tailored to regional nuances and customer considerations.
  • Drive customer acquisition through online and offline channels, leveraging global marketing, in-house, and third-party resources.
  • Set measurable KPIs and demonstrate marketing ROI through attribution modeling.
  • Work closely with cross-functional teams to ensure consistent marketing messaging and proposition.

Requirements

  • Senior-level marketing experience with a focus on regional and strategic marketing.
  • Fluency in English and German, with additional European languages an advantage.
  • Proven track record of marketing a product within the Amazon ecosystem to acquire Amazon sellers.
  • Ability to work across multiple geographic time zones and navigate a fast-paced environment.

About WorldFirst

We're an international payments business helping move money around the world. As part of Ant Group, we're accelerating our mission to create the world's best platform for international trade.