Marketing Strategy Director

5 dagen geleden


Utrecht, Utrecht, Nederland iwell Voltijd
About iwell

iwell is a pioneering company dedicated to providing clean and affordable energy for all. Our mission is to create a sustainable power supply that promotes cleaner air, water, and a healthier planet.

The Role

We are scaling rapidly and expanding to multiple European countries in the coming years. As our Marketing Strategy Manager, you will play a key role in creating and aligning our marketing strategy externally and internally to realize our European ambitions.

Key Responsibilities:

  • Develop and implement market insights to drive innovative product positioning and marketing strategies.
  • Endorse iwell's vision while developing and implementing a professional segment approach and making continuous recommendations for optimization.
  • Provide sales partners with the tools, content, and training needed to effectively sell our product across Europe.
  • Collaborate with product management, sales, and operations teams to ensure the product is well understood and promoted across all relevant channels.

Requirements:

  • Master's degree
  • 5+ years of experience in building and implementing B2B marketing strategies
  • All-round experience in a scale-up environment
  • Strong analytical skills and data-driven decision-making abilities
  • Excellent command of the English language (fluency in Dutch preferred)

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