Strategic Communications and Marketing Director

5 dagen geleden


Utrecht, Utrecht, Nederland HKU Voltijd

HKU Faculty of Business and Economics is seeking an accomplished Assistant Director, Communications and Public Relations to join our team.

Job Summary

We are looking for a highly skilled professional with extensive experience in communications, marketing, and public relations to oversee the design, content planning, and creation process, as well as lead branding and marketing activities.

About the Role

The appointee will support our Communications and Public Relations Team in planning, developing, and implementing corporate communications strategies for brand promotion. Key responsibilities include:

  • Oversight of multi-channel campaigns to drive brand awareness of HKUBS;
  • Development of digital marketing and design for offline marketing materials;
  • Building market intelligence and monitoring trends to assess the effectiveness of brand activities;
  • Creation of comprehensive scheduling, budget, and resource plans;
  • Collaboration with external agencies and cross-functional teams to execute branding and marketing initiatives;
  • Multitasking under pressure and working effectively within a team;
  • Monitoring social media and crisis reports;
  • Compilation of monthly analytics reports to track performance;
Requirements

A good Bachelor's degree and at least 8 years' full-time work experience in a related field are required. The ideal candidate should possess excellent command of written and spoken English and Chinese, outstanding organisational, communication, project management, and problem-solving skills, and high-level computer literacy.

Benefits

We offer a highly competitive salary commensurate with qualifications and experience, annual leave, and medical benefits. Shortlisted candidates will be invited to attend a written test and an interview.



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