Strategic Communications Director

3 weken geleden

Utrecht, Utrecht, Nederland HKU Voltijd

Job Title: Strategic Communications Director

HKU is seeking a highly skilled Strategic Communications Director to join its Faculty of Business and Economics. The successful candidate will be responsible for planning, developing, and implementing corporate communications strategies for brand promotion.

Key Responsibilities:

  • Oversee the design, content planning, and creation process, as well as lead branding and marketing activities.
  • Drive brand awareness of HKUBS through multi-channel campaigns, including developing strategies and executing digital marketing and design for offline marketing materials.
  • Build market intelligence, monitoring trends and developments to assess the effectiveness of brand activities, and identifying new opportunities.
  • Create comprehensive short-term and long-term scheduling, budget, and resource plans, and effectively managing resources for branding and marketing activities.
  • Collaborate with external agencies, cross-functional teams, photographers, videographers, and designers to ensure seamless execution of branding and marketing initiatives while adhering to HKUBS' brand guidelines.
  • Monitor daily social listening and crisis reports.
  • Manage online promotion targeting and compiling monthly analytics reports to track and evaluate performance.

Requirements:

  • A good Bachelor's degree, with at least 8 years' full-time work experience in design, content creation, communications, marketing, public relations, or a related field.
  • Excellent command of written and spoken English and Chinese (including Putonghua).
  • Outstanding organisational, communication, project management and problem-solving skills.
  • High level of computer literacy.
  • Ability to multitask under pressure, work well both independently and in a team, as well as work with people from a broad range of backgrounds internally and externally.

What We Offer:

  • A highly competitive salary commensurate with qualifications and experience.
  • Annual leave and medical benefits.

How to Apply:

Applicants should apply online and upload an up-to-date C.V. Review of applications will commence as soon as possible and continue until the post is filled, whichever is earlier.

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