Cluster Director of Sales and Marketing

Organization- Andaz Amsterdam, Prinsengracht
Summary
Hyatt is a global hospitality brand with one driving purpose:
to care for people so they can be their best
. Through listening, noticing others and extending meaningful gestures, we consistently deliver distinct experiences that demonstrate how a little understanding goes a long way.

Are you ready to share this purpose?
Because we are looking for a
Cluster Director of Sales and Marketing
for our two Amsterdam properties

Andaz
means "personal style" in Hindi.
Andaz Amsterdam Prinsengracht
means, five-star creative luxury in the heart of Amsterdam, expressed through local experiences, art & design and picture-perfect drinking and dining, in a playful Dutch-inspired environment. Five-star
Hyatt Regency Amsterdam
, brings botany & sustainability to life with an award-winning living interior, botanical inspired guestrooms, a passion for discovering our up and coming East neighborhood and a buzzing Indonesian Restaurant, Mama Makan.

Who are YOU?

• You see opportunity where others see obstacles, driving revenue, visibility, and impact excites you.
• You don't just build strategies; you bring them to life and make them perform.
• Conceptual thinking and commercial creativity are your superpowers.
• Your natural habitat is at the intersection of market insights, brand storytelling, and performance analytics.
• You're just as comfortable in a client pitch as you are crunching KPIs.
• You lead with confidence, inspire with clarity, and always deliver with purpose.
• A born collaborator, you energize teams and cultivate connections, across departments, partners, and platforms.
• You're not afraid to roll up your sleeves; admin, follow-ups, and CRM are all part of your toolkit.

What does the ROLE entail?

• You are the commercial heartbeat behind Andaz Amsterdam Prinsengracht and Hyatt Regency Amsterdam — leading all Sales, Marketing, and Communications initiatives across both properties.
• You shape and execute data-driven sales strategies to grow market share and maximise revenue streams across Rooms, Events, and F&B.
• You own the brand voice — aligning creative campaigns, PR, content, and partnerships with our guest personas and market position.
• You lead, coach, and empower a multi-functional team — from Sales Managers to the Social Media Specialist — and drive collaboration between departments.
• You manage our key partnerships, PR agencies, and digital platforms — ensuring we stay relevant, visible, and ahead of the curve.
• You embrace performance metrics, demand calendars, and forecasting as part of your daily rhythm.
• You curate experiences that reflect the vibrancy of our brands, working closely with Revenue, Operations, and Regional teams.
• You are the connector — between data and decisions, brand and business, guest and experience.

What's in it for YOU?
General Perks:

• A great place to work in lovely Amsterdam center. In the middle of the iconic Prinsengracht canal.
• An entry to the Hyatt Family, a place where we care for people so they can be their best;
• 12 free nights at Hyatt hotels globally every year and 20% Discounts at our F&B outlets and special discounts at our Spa
• A guest experience in your own city with a complimentary overnight stay, cocktails & dinner for two;
• Travel Allowance, starting from a 5 kilometers travel distance from the hotel.
• Uniform provided and laundry is taken care of in house.
• 25 Vacation days

Wellbeing:
"Our purpose is to care for people so they can be their best – and we believe wellbeing is the ultimate realization of our purpose"

• To support our colleagues mental wellbeing we provide access to "Headspace App" for all employees, free of charge as Hyatt's wellbeing assessment tool "Hyatt Well-Check"
• Social Activities; Team building outings, Sports/wellbeing activities

Qualifications
"Careers at Hyatt don't have to follow a traditional career ladder or path with one pace and following only one direction. Rather, they can be customized and adapted based an employee's individual circumstances and take the form of a career lattice"
Diversity:
"Inclusion and diversity are at the core of our purpose – we care for people so they can be their best – and we are deeply involved in actions that create a culture of opportunity for all"

• An International team of over 15 different nationalities
• Focus on Diversity, Equity and inclusion within our team. Through employee support groups (HyPride & ), workshop and classroom trainings.

Your EXPERIENCE:

• A degree or certification in Hospitality, Communications, or Business Administration;
• At least 3 years' experience managing multiple properties and a track record of commercial success;
• Great language and communication skills in English and in Dutch;
• Great organizational and planning skills;
• An eye for detail;
• Legally allowed to work in the Netherlands, holding an EU/EEA passport or a valid work permit for the country (we do not assist with Visa / permit applications).

Does the above describe you, the way you love to work and the people you want to work with?