Analyst Business Marketing(EN)

Create your own future

There's a saying in Dutch, Kom verder, which has many meanings including 'moving forward together'. But it's more than a phrase to us. It's our company philosophy and how we work with clients to deliver the right investment solutions for them. Founded in 1737, Van Lanschot Kempen is the oldest independent financial institution in the Netherlands. Our heritage is important to us. But we're more focused on where we're headed.

We're not all things to all people. Instead, we do a few things really well. Like fiduciary management and high-conviction, active investment strategies that focus on where we can add the most value. We distribute these funds and strategies to both institutions and wholesale clients through selected European markets namely: UK, Germany, France, Switzerland, Nordics and Benelux.

Are you looking for a new challenge in a fast-growing, learning and innovative environment? Do you want to work at the heart of digital marketing transformation, as a connecting link between business and IT? Then we have the job you are looking for Van Lanschot Kempen is looking for a Marketing Business Analyst – Investment Management, who will help us with data digitisation and marketing automation.

The investment management marketing team consists of 8 team members and is split between London and Amsterdam, it operates seamlessly and collaboratively. We also work closely with European Sales, PR, Brand management, website development and CRM teams who are mostly based in NL. The team is busy having responsibility for all marketing activities across the UK and Europe.

Marketing is an important commercial hub for the business and we are now expanding our team. This is an exciting opportunity for an ambitious business analyst who is interested to learn about B2B digitial marketing strategies and how to take our sales messages to our global audience. The role will be based in our Amsterdam head office and report directly to our Marketing Director who is based in the UK.

You have:

• You act as an intermediary between marketing, sales, business development, IT, and advanced analytics. Helps develop, optimize, and implement systems such as Microsoft Dynamics CRM.
• Translates the wishes of the marketing team requirements and functional designs for IT.
• Charts the processes of marketing and sales activities and initiates improvement proposals.
• Set up and manage project teams or participate in (international) implementation teams.
• Works very closely with the Marketing Director (UK) and the VP of Marketing (NL) along with other marketing colleagues.
• You will drive delivery for the data-driven initiatives as agreed by marketing.

Your talents

You have:

• Bachelor's degree in education, preferably a completed education in marketing, business administration, IT or similar.
• At least two years of relevant work experience – gained in a marketing or IT role.
• You should have an inquisitive mind and an interest in digital marketing – preferably with some direct digital marketing experience.
• Experience with Microsoft Dynamics CRM (ideally at least 12 months in a hands-on role) and knowledge of digital trends.
• Proficiency in Excel, Powerpoint, word and other key Microsoft applications
• Strong communication skills; you can interpret commercial needs and communicate with IT colleagues on how these can be delivered.
• Delivery orientated, result-oriented and excellent attention to detail
• A good command of English, written and spoken, Dutch is a plus.

Investing in a more future-oriented, sustainable, and data-driven way with various clients. Both nationally and internationally. With nearly 300 years of experience, we make this ambition a reality at Van Lanschot Kempen. We do this with some 2,200 colleagues in various fields of expertise.

As a Marketing Business Analyst, you will be part of the Investment Management (IMC) Marketing team, where you interact with our IMTA (IT) colleagues on a daily basis. You are responsible for translating the needs, ideas and opportunities from the marketing team into innovative, effective digital solutions.

An organisation's degree of innovation and agility also depends on the diversity of its workforce. Our differences make us stronger together. We promote an inclusive work environment where all colleagues feel at home. With us, you can be yourself. And we are proud of that.

We encourage you to apply even if you don't meet every single requirement, as we value diverse perspectives and are committed to building a team that reflects a variety of skills and experiences.

Curious about the stories of colleagues and how they experience working at Van Lanschot Kempen? Go to Podcast and find out more

That's what we do The fact is, if you add value, you can expect the same from us. A good work-life balance with our 'hybrid way of working' is a good example of this. As a Communication Specialist, you will also get:

• a gross monthly salary between €3600 and €4500, commensurate with your knowledge and experience.
• A flexible budget of 19.47% of your gross salary. The budget consists of a 13th month, 8% holiday allowance & 7 extra days off. You can use this to buy a bike, your gym membership, but also to save for a sabbatical It is also possible to have the full budget paid out at any time of the year.
• A share plan, where Van Lanschot Kempen doubles your investment (of up to €3,500 per year) in Van Lanschot Kempen shares.
• Your commute will be reimbursed, including green options such as walking and cycling to work
• Ahomeworking allowance.

Just the vacancy you were looking for? Apply below

Do you have any questions? Please get in touch with Laure Calimez, Senior Recruiter,